Bernard Mariette Becomes President-CEO of Canadian Apparel Powerhouse Coalision, Owner of Orage et Lolë brands

By Prne, Gaea News Network
Tuesday, August 25, 2009

MONTREAL - Bernard Mariette, partners with the founders of the Orage and Lolë brands and with private equity fund Kilmer Capital Partners and is appointed President and CEO of Coalision Inc.

Coalision Inc., a company founded in 1989 in Montréal (Canada) by Evelyn Trempe and Eric D’Anjou, currently generates most of its revenue in North America through the selling of its sportswear brands Orage and Lolë to highly active consumers looking for modern and original styling:

- Orage has been redefining skiing and free lifestyle riding for 20 years and is a cult brand for those who live to ski and for mountain sports, from Whistler to Laax or New York City. - Lolë is designed for women who make the most of every moment and who are looking for stylish and technical apparel, both for sports and to “Live Out Loud Every day”.

With his track-record at Timberland and the incredible success-story of Quiksilver, Bernard Mariette has now chosen Coalision to pursue new challenges.

“I first joined Coalision as a director, accepting the invitation of Eric D’Anjou and Kilmer Capital, the private equity fund that is investing in Coalision’s future growth. In addition to sharing identical values with the co-founders Eric, Evelyn and Jean-Pierre Ferrandez, Executive Vice-President of Orage, I soon realized that the Coalision brands, the quality of their products, the fresh spirit of their team, and Kilmer’s vision and support would allow us to develop something very strong and compelling.

Thus, I accepted an operational role to accelerate the company’s growth in North America and to further establish its brands in the rest of the world.”

About Coalision:

Born from the fusion of the words “coalition” and “collision”, Coalision perfectly reflects the essence of our company: a strong coalition of souls that comes from the healthy collision of ideas. Coalision owns and manages the ORAGE and LOLË brands, distributed through more than 2500 retailers across Canada, the United States, Europe and Asia.

www.coalision.com

Source: Coalision

For more information, photo and biography: Europe/ USA Press Relations : Paul Charoy, Ketchum, +33(0)1-53-32-55-45, paul.charoy at ketchum.fr; Céline Prenez, Ketchum, +33(0)1-53-32-55-30, Celine.prenez at ketchum.fr; Canada Press Relations: Isabelle Halle, +1-514-992-1478, isabelle at isabellehalle.com; Coalision , Communications, communication.coalision at gmail.com

YOUR VIEW POINT
NAME : (REQUIRED)
MAIL : (REQUIRED)
will not be displayed
WEBSITE : (OPTIONAL)
YOUR
COMMENT :