Bigmouthmedia Expands Analytics Services With Nedstat Professional Accreditation
By Bigmouthmedia, PRNEThursday, March 10, 2011
EDINBURGH, Scotland, March 11, 2011 - Bigmouthmedia has expanded the range of analytics services on offer to
clients after announcing that the agency has been awarded global professional
accreditation status by Nedstat.
Underlining bigmouthmedia's expertise in web analytics, (
www.bigmouthmedia.com/products_services/web_traffic_analysis/) two
members of its team recently passed Nedstat's prestigious Sitestat
professional exam qualifications. The accreditation, which will allow the
agency to work as a Sitestat Authorized Partner, represents the latest step
in the company's strategy to expand and diversify the range of services on
offer to clients.
"This is a significant move forward in terms of our ability to provide
clients with a wide set of tools and web analytics services. While we will
continue to offer qualified expertise in the use of Google Analytics to track
and measure the success of brands' online marketing campaigns, Sitestat
accreditation allows us to deliver the analytics package best suited to each
client's objectives," said Head of Media Services Susana Inarejos.
Nedstat is a leading provider of web analytics and innovative solutions
for online business optimisation. Recently acquired by comScore, the company
is developing its education resources to include more advanced analytics
training programmes utilising the application of comScore's demographic
specific data. Users of the web analytics tool Sitestat focus on online
business optimisation, segmenting and targeting techniques and how to apply
these to improve results of campaign applications and other optimisation
tools.
Setting the standard in web analytics services alongside dedication to
delivering results, bigmouthmedia's growing Analytics Services team achieved
global professional accreditation by Nedstat after passing an intensive
training course at the company's Amsterdam headquarters. The agency meanwhile
maintains its status as a Google Analytics partner in both the UK and
Germany.
Offering clients a wide range of web analytics packages is quickly
becoming an integral part of any global marketing campaign as brands
increasingly demand a measurable marketing campaign which delivers maximum
ROI. Bigmouthmedia and LBi are the only UK companies which are both Google
Analytics and Nedstat accredited, enabling a diverse and complex offering of
web analytics packages.
About bigmouthmedia: (www.bigmouthmedia.com/)
Bigmouthmedia is a digital marketing company developing truly integrated
digital advertising campaigns across a blend of digital platforms with ROI at
the core. Setting the pace in search engine marketing, affiliate marketing,
(www.bigmouthmedia.com/products_services/affiliate-marketing/)
display, social media, usability and analytics, bigmouthmedia has been
delivering tangible online business growth solutions on a client-focussed,
local, European and global level across 56 countries in over 30 languages
since 1997.
In August 2010 bigmouthmedia merged with LBi (www.lbi.co.uk/) to
create Europe's largest marketing and technology agency. The new combined
LBi/bigmouthmedia agency combines LBi's best in class digital media,
marketing, communications, design, branding and technology services with
bigmouthmedia's leading search engine marketing product portfolio and digital
media expertise.
Press contact: Helen Reid Media Strategist 51 Timberbush Edinburgh EH6 6QH +44(0)750-686-5705 www.bigmouthmedia.com
Press contact: Helen Reid, Media Strategist, 51 Timberbush, Edinburgh, EH6 6QH, +44(0)750-686-5705
Tags: Bigmouthmedia, Edinburgh, March 11, scotland, United Kingdom