blinkx Partners with Diagonal View, the World’s Biggest Independent Producer of Digital Video Content

By Blinkx, PRNE
Monday, June 13, 2011

SAN FRANCISCO, June 14, 2011 -


- More than 5,500 videos featuring celebrity gossip, daring feats and
animal antics are now available on www.blinkx.com

blinkx, the world’s largest and most advanced video search engine, today
announced a partnership with Diagonal View, the world’s biggest independent
producer of digital video content. From their first video of the world’s
largest kebab to footage of Angelina Jolie on the red carpet in 2011, viewers
everywhere can now watch Diagonal View’s professionally produced content at
www.blinkx.com. Leveraging its unique AdHoc platform, blinkx will also
place contextually relevant advertising against the videos and share
resulting advertising revenue with Diagonal View.

Through this partnership, blinkx viewers will have access to more than
5,500 videos from Diagonal View across six channels:

    - Diagonal View appeals to young men with a sense of fun and adventure.
      Whether it's a robot playing a violin, a guy jumping over a charging
      bull or a man with 82 Julia Roberts tattoos, you'll find it here.
    - All Time 10s features top 10 lists of absolutely everything. From
      famous prison breaks to 10 things that could end the world, the channel
      serves up interesting, bizarre and amusing facts.
    - U-Zoo is the home of funny, strange and curious stories about pets and
      animals. From canines on the catwalk, to baby polar bears, or penguins
      with prosthetic beaks, you'll find a host of animal antics.
    - The Label is where style mavens head to find the latest catwalk news,
      fashion trends and designer looks.
    - The A List has all the best celebrity gossip and news.
    - The Football Daily provides football (soccer!!) fans the world over
      with the very best of the day's news stories.

“Premium snackable videos remain incredibly popular on the Web and we’re
delighted to offer Diagonal View’s high quality content on blinkx.com,” said
Julia Blystone, chief marketing officer, blinkx. “The diversity of
entertainment that can be found across the six channels means there’s
something for all of our users.”

“Diagonal View is committed to producing entertaining video content that
can be enjoyed by viewers everywhere,” said Jimmy Butchart, senior vice
president, Diagonal View. “The partnership with blinkx allows us to continue
growing our reach, and make our fresh and original content available to a
global audience.”

As the pioneer in video search technology, blinkx has built a reputation
as the smartest way to find rich media on the Web. The company has made more
than 720 partners and indexed over 35 million hours of video and audio
content to date.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video
search engine. Today, blinkx has indexed more than 35 million hours of audio,
video, viral and TV content, and made it fully searchable and available on
demand. blinkx’s founders set out to solve a significant challenge - the
growing amount of TV and user-generated content on the Web means
keyword-based search technologies only scratch the surface. blinkx’s patented
search technologies listen to-and even see-video on the Web, helping users
enjoy a breadth and accuracy of search results not available elsewhere. In
addition, blinkx powers the video search for many of the world’s most
frequented sites. blinkx is based in San Francisco and London. More
information is available at www.blinkx.com.

About Diagonal View

Diagonal View (www.diagonal-view.com/) is a short-form premium
video content digital production house, jointly owned by ITN’s archive
division, ITN Source, and digital entrepreneur Matt Heiman. Diagonal View
collectively packages premium short-form entertainment video and unique
archive content from ITN Source’s 1.6 million hours of footage and syndicates
it to commercial partners including MSN, MySpace, YouTube, Yahoo, DailyMotion
and Facebook. All of the Diagonal View brands are extremely popular in
traditional video environments, social networks and online outlets. They have
collectively delivered over 1.2 billion streams since launch in March 2008.

Tim Turpin of Sparkpr, +1-415-321-1894, tim.turpin at sparkpr.com; or Nicole Love of Marlin PR, +44-207-869-8328, nicole.love at marlinpr.com; or Charles Lytle or Christopher Wren , both of Citigroup Global Markets Ltd, NOMAD and Broker for blinkx plc, +44-207-986-4000

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