Canaccord Adams Limited (UK) Announces Addition of New Sales Trading Team

LONDON, March 1, 2010 - Effective today, Canaccord Adams Limited, a wholly owned subsidiary of
Canaccord Financial Inc. (AIM: CF., TSX: CF), is pleased to announce that
Ken Wesson, Daniel Addison, Andy Willson and Stephen O'Brien are joining
from Macquarie Group to strengthen Canaccord Adams' secondary distribution
and trading to UK, European and US clients.

Ken Wesson will lead Sales Trading, reporting to Angelo Sofocleous, Head
of Trading.

Commenting on the expansion of Canaccord's secondary trading platform,
Angelo Sofocleous said:

"We are pleased to welcome such experienced and highly rated partners to
Canaccord - their relationships and product knowledge will be accretive to
our business in all respects".

With over 20 years of experience, Ken Wesson was head of Pan-European
Equity Sales Trading at Fox-Pitt Kelton, now part of Macquarie Group, and
previous to that UBS. Prior to joining Canaccord, Daniel Addison was Head of
Pan-European Trading at Fox-Pitt Kelton, following a career at UBS. Stephen
O'Brien and Andy Willson both join Canaccord as equity sales traders from
Fox-Pitt Kelton.

ABOUT CANACCORD ADAMS:

Canaccord Adams is a leading independent financial services firm
committed to fostering the entrepreneurial economy by bringing corporate and
institutional clients a unique perspective on global investment
opportunities. With operations in research, sales and trading, and
investment banking, our 250 professionals seek out emerging opportunities
in our key sectors - Mining and Metals, Energy, Technology, Life Sciences,
Consumer, Real Estate, Sustainability and Infrastructure. Located in ten
offices internationally, our experienced team generates focused, actionable
ideas that identify opportunity and facilitate growth. Canaccord Adams, the
international capital markets division of Canaccord Financial Inc., has
operations in Toronto, London, Edinburgh, Boston, Vancouver, New York,
Calgary, San Francisco, and Houston.

More information is available at www.canaccordadams.com.

ABOUT CANACCORD FINANCIAL INC.:

Through its principal subsidiaries, Canaccord Financial Inc. is a leading
independent, full-service financial services firm, with operations in two
principal segments of the securities industry: wealth management and global
capital markets. Since its establishment in 1950, Canaccord has been driven
by an unwavering commitment to building lasting client relationships. We
achieve this by generating value for our individual, institutional and
corporate clients through comprehensive investment solutions, brokerage
services and investment banking services. Canaccord has 37 offices
worldwide, including 29 Wealth Management offices located across Canada.
Canaccord Adams, the international capital markets division, operates in
the U.S., U.K., Canada and Barbados.

Canaccord Financial Inc. is publicly traded under the symbol CF on the
TSX and the symbol CF. on AIM, a market operated by the London Stock
Exchange.

For further information: London Media: Bobby Morse or Ben Romney,
Buchanan Communications (London), Phone: +44(0)207-466-5000, email:
bobbym@buchanan.uk.com; North America Media: Scott Davidson, Managing
Director, Global Head of Marketing & Communications, Phone: +1-416-869-3875,
email: scott.davidson@canaccord.com; For investor relations inquiries
contact: Joy Fenney, Vice President, Investor Relations & Communications,
Phone: +1-416-869-3515, email: joy.fenney@canaccord.com; Nominated Adviser
and Broker: Marc Milmo or Jonny Franklin-Adams, Fox-Pitt, Kelton Limited,
Phone: +44(0)207-065-2000, email: marc.milmo@fpk.com

For further information: London Media: Bobby Morse or Ben Romney, Buchanan Communications (London), Phone: +44(0)207-466-5000, email: bobbym at buchanan.uk.com; North America Media: Scott Davidson, Managing Director, Global Head of Marketing & Communications, Phone: +1-416-869-3875, email: scott.davidson at canaccord.com; For investor relations inquiries
contact: Joy Fenney, Vice President, Investor Relations & Communications, Phone: +1-416-869-3515, email: joy.fenney at canaccord.com; Nominated Adviser and Broker: Marc Milmo or Jonny Franklin-Adams, Fox-Pitt, Kelton Limited, Phone: +44(0)207-065-2000, email: marc.milmo at fpk.com