Cars For Stars, the Award-Winning Chauffeur Car and Limo Hire Firm Sold
By Cars For Stars Ltd, PRNETuesday, June 15, 2010
LONDON, June 16, 2010 - The premier executive car hire company, Cars for Stars Ltd, has been
bought for an undisclosed amount by an anonymous buyer. At this point very
little is known about the new owners, although there are plans afoot to
completely revamp the company with a string of exciting changes.
Cars For Stars(R) was first launched in 2003 as a chauffeur driven car
hire company based in the Northamptonshire area, subsequently relocating to
London in 2007. The company went from strength to strength based on the core
principle of providing an outstanding level of customer service with the
latest vehicles.
As the company grew, in order to keep up with demand for its car hire
service all over the UK, Cars For Stars launched a franchise business
model of sorts, where a number of licensees were appointed, operating
under the Cars For Stars name all over the country. Despite its being one of
the key features of the company, the new owners are reviewing this aspect of
the business with a view to abandoning this model as part of the firm's
makeover.
The brand new team at Cars For Stars is planning to revitalise the
chauffeur car hire firm through a series of expansion plans. Although the
company name and branding will remain the same, Cars For Stars will be
subjected to a complete makeover, courtesy of a state-of-the-art website,
which will be the first port of call for many potential customers.
Another significant development planned by the new management team is
the introduction of a news website (www.carsforstars.net/news/)
which will work in conjunction with the main Cars For Stars website
(www.carsforstars.net/). The news website will provide articles on
the latest developments from the executive car hire industry, information
on one-off deals being offered by Cars For Stars, plus news and reviews on
the latest vehicle models to come onto the market.
Former Managing Director at Cars For Stars and principle shareholder,
Stephen Hughes commented, "Other business commitments have not allowed me to
devote the amount of time and energy that Cars For Stars needed to move
forward. In considering a sale of the business, I determined that the primary
consideration would be the pedigree of the prospective owners. With my fellow
Director, we decided that we would not sell the business unless or until we
found a buyer who had the capacity, will and motivation to take the business
forward, taking account of its ethos for high levels of customer service and
commitment. I have received assurances and indeed I am convinced that the new
owners will provide Cars For Stars with a renewed impetus, allowing the
business to become a dominant player in the travel sector, without
sacrificing its reputation. I wish them well in their
endeavours and intend to keep a close eye on their achievements in the years
to come."
One element which the new owners are adamant will not change is the
company's reputation for impeccable customer care. Cars For Stars
has long been recognised and acknowledged as a premier chauffeur driven car
hire service which focuses upon the needs of the customer. This has ensured
the company always stood out from the crowd, and flourished where others
have patently failed. It is a quality that has been celebrated in the past,
with a number of awards. The new team at Cars For Stars plans to build on
the firm's enviable and unequalled reputation as a top-name executive travel
company, and turn it into the industry leader.
With expansion plans come new jobs, and Cars for Stars will be creating
over 20 new positions at the company's new head office immediately. Further
recruitment is planned for later in the year.
Contact: Alex Drummond Contact tel: +44(0)845-500-3030 email: carsforstars@gmail.com
Alex Drummond, Contact tel: +44(0)845-500-3030, email: carsforstars at gmail.com
Tags: Cars For Stars Ltd, June 16, London, United Kingdom