Dita von Teese Presented the Be Cointreauversial Show in Sao Paulo and Launched the Famous Cocktail Cointreaupolitan

SAO PAULO -

Live from Brazil:

On Sunday 25 October, no sooner had Dita Von Teese arrived on the continent of South America, than she began fielding interviews. Over 3 days, she gave more than 40 interviews (to journalists from Brazil, Argentina and Venezuela) including to 7 of the country’s most watched TV programmes. Appearing on an exclusive interview of Veja Magazine, the nation’s most important weekly magazine, and as guest of honour on Globo’s news programme , Dita Von Teese immediately conquered the country while promoting the most glamorous orange liqueur in the world: COINTREAU.

“This is the first time that I perform here in Brazil and I am very glad to be doing it with and for Cointreau” said Dita Von Teese.

To view the Multimedia News Release, please click:

multivu.prnewswire.com/mnr/remy-cointreau/40730/

The Brand and its muse let more than 400 carefully selected guests experience a unique and delectable night.

The Be Cointreauversial Show by Dita Von Teese launched the Cointreaupolitan under the best auspices and promises to be the first step of a long love story between Cointreau and South America.

About Cointreau :

Created more than 130 years ago in Angers, France, Cointreau is one of the world’s most famous crystal clear spirits. Cointreau’s distinctive square-shaped bottle, with rounded shoulders and warm amber color is recognized worldwide, as well as its subtle taste - a perfect balance of bitter and sweet orange peels grown and meticulously selected for their quality. Cointreau is best known as being a key ingredient in the most popular cocktail in the US, the Margarita. In 1948, socialite Margarita Sames combined Cointreau, tequila and lime to create the original margarita. In addition, Cointreau is an essential ingredient in the Cosmopolitan and other top shelf cocktails, like the Sidecar and Cointreaupolitan. Its versatility, defined by its capacity to combine the richness of its flavors and aroma, make it a perfect choice neat or on ice.

Today, more than 13 million Cointreau bottles are sold worldwide and Cointreau remains the authentic choice of many top bartenders in the smartest and most fashionable bars.

Source: Cointreau

Press contact: Maud Rabin, maud.rabin at remy-cointreau.com, Tel. : +33(0)1-44-13-45-35