ESC Buoyant to Tap Booming Middle East Market

DUBAI, UAE, September 19, 2011 -

- 10 Member ESC Delegation to Display IT Innovations at Internet Show, Abu Dhabi

Indian IT companies will be displaying their capabilities, product profile and Software & services that they can offer at the India Pavilion during the 2011 Internet Show being held in Abu Dhabi on 27^th & 28^th  September 2011.; ESC will be putting up an INDIAN Pavilion to help the Indian IT companies to penetrate into the expanding IT market in Gulf particularly in Abu Dhabi.

ESC is laying considerable importance in tapping the Gulf market as a part of our pro active policy to identify newer destinations for IT exports to insulate the Indian IT companies from sporadic shock which they experience on account of dependence on few global markets.

 The Middle East region is one of the fastest growing IT markets in the world. High growth prevails across all segments, and the market is driven by economic diversification and various e-government initiatives including finance, communications, and manufacturing. The UAE is currently spending US$11.4 billion on Information and Communications Technology (ICT), and that figure is set to rise to US$14.8 billion by 2011.

 The Electronics and Computer Software Export Promotion Council (ESC), India’s largest electronics and IT trade facilitation body, said it is making efforts to enhance the participation of Indian companies in the show, which is scheduled to be held in Abu Dhabi from September 27-28 this year.

A much focused, impressive B2B event of its kind in the Middle East, the Internet Show in Abu Dhabi is emerging as an important place for business transactions. Naturally, India has a great stake in the booming Middle East, Africa, Asia and European markets, for which Abu Dhabi is the gateway.

ESC has been participating in the Internet Show and the exhibiting companies have reported high level of satisfaction in terms of business they have generated. They are keen to tap this booming market and forge significant business, joint venture and marketing tie-ups with the buyers visiting the exhibition.

The IT products that would be on display at the India Pavilion would be from areas as diverse as Open source software development in PHP and ROR; Search Engine Optimization (SEO); Ready Shopping cart, Rental sites and CRM products for sale; Launching of ShopNetwork and MFit application, Web Applications, Social Media integration, Search Engine Optimization, Search Engine Marketing, Social Media Optimization, Web 2.0, E-Commerce and Payments, Content Management Systems, Information Security, Audit and Compliance, Risk Assessment, SMS Messaging Services, iPhone Apps Development, On- Line Media. HAND HELD MICRO COMPUTERS- PALMTEC FOR VARIOUS APPLICATION, Web Based Portal Software / ERP / CRM Solutions., Mobile Phone + Intelligent Printer Application Programming, PDA Development on Android, Java, Embedded Etc, SDK for ARM Controllers, Unique software based Videoconferencing solution “Vennfer” with vertical specialisations like Government, Defence, Education, Healthcare, Telecom and BFSI and many more innovative products & services.

 Indian IT companies confirmed to participate include COSMOS STAR CONSULTANTS, SeoNext DIGITAL WEB SOLUTIONS PVT LTD, GIRNAR SOFTWARE PVT LTD, NeoSOFT TECHNOLOGIES, SECURE MATRIX (INDIA) PVT. LTD, SISRB TECHNOLOGIES PVT.LTD , AnyLinuxWork.com + Uradics.com, EMPOWER INTEGRATED SOLUTIONS (P) LTD, SOFTLAND INDIA LIMITED, INTELLISYS TECHNOLOGIES & RESEARCH LTD

 To further strengthen the IT relations between India and the Middle East, the Council invites a large delegation from Middle East to visit India for INDIASOFT 2012 the largest IT global networking event in India, to be held during 21^st,22^nd & 23^rd March 2012 in Hyderabad, India. Around 400 software & services buyers from over 75 countries will be present at this business-to-business (B2B) partnering forum from  USA, UK, Europe, Middle East, Japan, China, Korea, Latin America, Africa, CIS, ASEAN region etc will be participating in INDIASOFT 2012.

 Today, Dubai, Abu Dhabi being strategically located at the cross roads of Asia, Europe and Africa, are reckoned as an expanding burgeoning IT market. The hectic business transactions that are taking place in Dubai, Abu Dhabi specifically in the financial and commercial segments are set to enhance the IT market depth several fold.

 The various e- initiatives and the innovative projects being undertaken there are set to bring about an e-revolution which can transform not only the ICT landscape in Middle East but also boost the ICT export from India in a big way.

Harriet Tyler
Marketing Manager
Email: harriet.tyler@terrapinn.com

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