Extreme Music Rolls out the Red Carpet for Sir George Martin and the Kings of the Control Room

By Prne, Gaea News Network
Wednesday, August 12, 2009

LOS ANGELES -

- With Photo

Extreme Music, the worldwide production music library unit of Sony/ATV Music Publishing, today announced an innovative partnership with Sir George Martin CBE to create the Grandmaster Production Music Library.

Consistently way ahead of the production music curve, Extreme is set to release a stunning, first-of-its-kind production music library that captures the sounds of music super-producers. The deal marks the next in the long line of star-studded signings by Extreme including Hans Zimmer, Quincy Jones, Snoop Dogg, Rodney Jerkins and Vince Clarke among others.

The brainchild of Sir George, famously crowned “the fifth Beatle,” and acclaimed music business aficionado and entrepreneur Mark Ross, Grandmaster focuses on the geniuses “behind the glass” whose creative and innovative input transforms the recording studio into a place where the magic happens.

Of the announcement, Sir George Martin, an Academy Award and seven-time Grammy award winner, said, “The producer’s challenge is to inspire creativity, push the boundaries of performance and capture raw talent in a way that allows artistry to flourish. The world’s best producers are able to achieve this time and again and with the Grandmaster series, our goal is to deliver the sounds of these iconic producers to professional music users everywhere.”

Initial projects by Hugh Padgham, Jack Douglas, Terry Date and Sir George himself are already deep in the post production stages and due for release in late 2009. .

Mark Ross commented, “Having spent most of my life in the studio, I am intimately familiar with the crucial role that the producer plays in the success of an artist. What would ‘Sgt. Peppers’ have been without Sir George Martin? ‘Thriller’ without Quincy Jones? ‘Ghost in the Machine’ without Hugh Padgham? ‘Toys in the Attic’ without Jack Douglas? Grandmaster puts the most influential producers of the last 50 years on center stage and the results are truly mind blowing.”

In making the announcement, Russell Emanuel, Co-CEO of Extreme Music said, “When conceiving this series, George and Mark’s vision was to reach for the sky with their wish list. They have achieved a 100% success rate with every producer they have approached and the results coming out of the sessions have been off the chain. We are confident that the Extreme Grandmaster series will evolve into a ‘Who’s Who’ of producer mega talent.”

About Extreme Music

Twelve-year-old Extreme Music is noted in the industry and around the world for its boundary-pushing approach to production music. Its A-list roster has yielded diverse and uniquely packaged, award-winning collections from the flagship X-Series through Ultimate Classics, Q-Series, Twisted, Easy Listening and Passport to the critically-acclaimed Directors Cuts. In its short history, Extreme has become the industry’s highest grossing professional music catalogue and is considered the gold standard and is renowned globally as the “music supervisor’s weapon of choice”.

Extreme’s client and project list speaks for itself and includes all major networks and studios, ad agencies and production companies including FOX, HBO, NBC, BBC, MTV, SKY, ABC, Discovery, Nickelodeon, Turner Entertainment Networks, Universal, Lions Gate, Miramax, Sony Pictures, Touchstone and Disney; feature films and trailers include Ice Age 3, The DaVinci Code, Angels & Demons, The Harry Potter Movies, The Bourne Trilogy, Doubt, Monsters vs Aliens, Bee Movie, Transformers, The Departed, The Shrek Trilogy, The Simpsons Movie, 3:10 To Yuma, High School Musical 3, The Spiderman Trilogy, Blades of Glory, Pirates of the Caribbean, Wolverine, Ocean’s Eleven, Sicko, The X-Men Trilogy, Chicago, and Star Wars: Attack of the Clones; TV programs including Mad Men, Heroes, Ugly Betty, Lost, House, The Office, Law and Order, 30 Rock, Gossip Girl, The View, Desperate Housewives, Medium, Big Love, The Sopranos, C.S.I., Nip Tuck, The O.C., Scrubs, Entourage, Lie to Me, Sex and the City, American Idol, SNL and America’s Next Top Model; ad campaigns for Coca-Cola, EA Games, Microsoft, Direct TV, American Express, MasterCard, NASCAR, Kraft, L’Oreal, Toyota, AOL, Nike, Mattel, X-Box, Budweiser, McDonalds, Revlon, Pepsi, Victoria’s Secret, IBM, Hugo Boss, Gillette, Johnny Walker, Sony Playstation and British Airways, among many others.

With true worldwide reach, Extreme is the leading global brand in the production music arena, headquartered in the UK with offices and representation in Los Angeles, New York, Berlin, Sydney, and Stockholm. For more Extreme information visit www.extrememusic.com.

Notes to Editors

A picture accompanying this release is available through the PA Photowire. It can be downloaded from www.pa-mediapoint.press.net or viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

CONTACT:

Oli Khoury, +44(0)203-206-2500, oli@extrememusic.com

Source: Extreme Music

CONTACT: Oli Khoury, +44(0)203-206-2500, oli at extrememusic.com

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