Ground Labs Exposes Cardholder Data Breach Risks at PCI London

By Ground Labs Pty Limited, PRNE
Tuesday, June 28, 2011

LONDON, June 29, 2011 -

As criminals continue to steal sensitive cardholder data,
organisations that accept credit and debit card payments are making
data security a high priority.

To help U.K. businesses and organisations minimise the
likelihood of data breaches, Ground Labs is sponsoring the PCI
London regional forum, to be held on July 6, 2011 at the Victoria
Park Plaza Hotel in London. This event brings together senior
decision-makers and PCI
compliance experts who are responsible for protecting their
customers’ cardholder data across the U.K.

“Once again, we are honoured to be a major sponsor of this
event,” says Stephen Cavey, Director of Corporate Development.
“This event offers a prime opportunity to educate organisations
from across the UK on the importance of thoroughly identifying
rogue cardholder data in all types of data storage including
emails, databases, documents and various other locations.” Mr.
Cavey explains that this process is becoming a critical step toward
achieving compliance with the Payment Card Industry Data
Security Standard (

Ground Labs will present on a variety of topics, including PCI
compliance best practices and ongoing monitoring techniques that
can reduce the likelihood of data breaches. Mr. Cavey’s plenary
keynote is titled, “What You Don’t Know Can Hurt You: Eliminating
‘Unknown Unknowns’ on the Path to Securing Cardholder Data.” The
presentation will educate organisations on avoiding common PCI
compliance mistakes related to cardholder data storage practices
that are often overlooked. Executives from Visa Europe, Barclaycard
and other leading organisations in the payment card industry will
make additional presentations throughout the event.

U.K.-based merchants are invited to attend PCI London at no
charge. Seats are limited and online registration must be submitted
at href="">

Additional information about PCI London is available online at

About Ground Labs

Ground Labs is a global leader in the development of security
and auditing software solutions for the payment card industry. Its
flagship products, href="">Card Recon and
Recon, identify data storage risks on thousands of computer
systems worldwide, helping companies prevent security breaches that
result in the theft of customers’ credit and debit card numbers.
For more information and product demos, visit href="">

For more information, please contact:

Stephen Cavey


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