Habbo Hires its HabPrentice

LONDON - Young Designer Wins Freelance Work With Habbo and Has Work Shown at Pixel Hail - An Exhibition of Art Inspired by Video Games

Today Habbo announces the winner of ‘HabPrentice: Designer Edition’, a search for aspiring graphic artists and designers. The 17-yeard old winner, Sam Gill, will receive regular paid freelance work with Habbo.co.uk and will have his winning designs shown at Pixel Hail, an art exhibition of and inspired by videogames.

Sam beat hundreds of entrants in designing engaging content for the virtual world, creating graphic materials including a social networking homepage and virtual advertising billboards.

The winning designs will be shown at the ‘Pixel Hail’ event in Brighton on the 23rd 24th of May at the annex of the Fishing Museum. The Habbo winner will exhibit alongside award-winning videogames artists, and artists whose creations are inspired in some way by the world’s largest entertainment industry, video gaming.

Oisin Lunny, Habbo UK Country manager comments, “Habbo hosts a large and exceptionally creative teen community, with users regularly creating their own games, designs, quests and activities. We’re very pleased to be able to run campaigns like HabPrentice to offer aspiring designers a foot in the door for them to gain experience in the industry.”

Habbo’s colourful isometric, pixel design aesthetic is synonymous with the vibrant virtual world. Launched in 2000, Habbo is the most popular virtual world and social networking service for teenagers attracting over 12 million visitors a month.

The HabPrentice campaign was supported by the NSPCC as past of the Idea Agency initiative.

About Habbo:

Habbo is a richly colourful, multi-dimensional virtual world and community for teens. Users join by creating a fully customized online character called a Habbo. From there, they can explore many public hang-outs, participate in a variety of activities, connect with friends, decorate their own rooms, and have fun through creativity and self expression. Currently there are Habbo communities in 33 countries on six continents. To date, 126 million Habbo characters have been created and 11.5 million unique users worldwide visit Habbo each month (source: Google Analytics).

www.habbo.co.uk

Source: Habbo

For more information please contact: For Habbo: Luke Mackay, Edelman, T: +44(0)203-047-2313, E: luke.mackay at edelman.com