How Can Post-Click Capture More Conversions? DMG Co-CEO Tsafrir Peles Proves That New Post-Click Optimization Technology Adds Up. And Up.

Speaking at DMEXCO Cologne and Ad-tech, London, Peles Demonstrates How the Guesswork can be Taken Out of the Value Chain

RA'ANANA, Israel, September 13, 2010 - Result-based Interactive advertising is adding a new dimension of
measurability and accountability for advertisers on both online and mobile
platforms.

Now this is being taken a major step forward, according to Peles,
Co-CEO of DSNR Media Group-DMG (www.dsnrmg.com/), the trailblazer in
result-based advertising for online and mobile.

DMG's post-click optimization technology, Traffiliate
(www.traffiliate.com/), is leading a transformation in the
measurability and effectiveness of the conversion funnel. The
machine-learning technology expresses a new integrative, holistic approach to
optimization. It is applied at the most critical point-where the actual
conversion is carried out.

Through an additional optimization layer, DMG matches visitors'
interests and preferences with advertisers' call to action. As a result, the
most effective landing page is served-and sharp rises in profitability are
also delivered! The entire process is significantly streamlined, and CFOs
welcome the optimized ROI.

Peles' presentation "Beyond Post-Click "is being given at:
DMEXCO Cologne (conference.dmexco.de/Conference/Speaker-10000117.html
): Congress Hall: Elevator Speech, 15:30 hrs, September 15
Seminars/Academy: Seminar 3, 14:00 hrs, September 16
Exhibit: Stand #C-013, Hall 8

Ad-Tech London: Measure and Analyse Theatre (
www.ad-techlondon.co.uk/adtech2010/exhibition/session.html?id=839),
15:50hrs, September 21 Exhibit: Stand #200

About DMG

DSNR Media Group-DMG delivers result-based advertising solutions
for online and mobile campaigns.

Operating in the global arena, DMG's experienced teams partner
with advertisers and premium publishers. DMG's proprietary Trafilliate
post-click optimization technology, and integrative approach to value chain
optimization, consistently yield higher profitability. As multi-platform
interactive advertising becomes the funnel of choice, DMG is setting the
standards for sustainable results.

For further information visit us: www.traffiliate.com;
www.DsnrMG.com

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    Contact:
    DSNR Media Group
    Ida Yoffe, Marketing Communications
    E: iday@DsnrMG.com
    T: +972-9-7626161, Ext. 6169

Contact: DSNR Media Group, Ida Yoffe, Marketing Communications, E: iday at DsnrMG.com , T: +972-9-7626161, Ext. 6169.