Kyivstar Implements Ascade's Routing & Trading Solution

By Ascade, PRNE
Thursday, November 25, 2010

Kyivstar is Implementing Ascade's Solution for Routing and Trading Including Commercial Routing, Switch Provisioning and Quality Testing

STOCKHOLM, November 26, 2010 - Ascade, the global market-leader in advanced Routing & Trading, Billing
and Quality of Service solutions for the Interconnect market, today announced
that, Kyivstar GSM Operator (Kyivstar), a Kiev based telecom operator, has
decided to implement the Ascade Suite including AscadeRoute, AscadeActivate
and AscadeAssure to manage their complete retail and wholesale business.
Kyivstar has performed a thorough evaluation process resulting in the Ascade
solution becoming a central part of its advanced business decision and
management environment. The decision to implement the Ascade solution is a
result of growing volumes of voice traffic, increased business complexity and
expectations of improved profitability.

With AscadeRoute Kyivstar will further strengthen its end-to-end business
process for advanced wholesale and interconnect services by automating its
complete interconnect business. As a result Kyivstar can proactively react on
new pricing opportunities supported by active trading functionality and
secure a superior quality of service thanks to the AscadeAssure test calling
capabilities. Followed up by instant implementation of routing orders on to
the switch with the advanced switch provisioning tool in AscadeActivate the
voice management process will be fully automated.

Kyivstar's Head of Intercarrier Business Department, Mr. Alexander
Medyanovskiy
comments: "Wholesale Business is one of the focus areas for
Kyivstar and having established a successful carrier business we are now
ready to take this operation to the next level. Full automation and
end-to-end support that the Ascade system offers will give us the means to
excel even more on quality, revenue and margins whilst at the same time
guaranteeing accuracy in each step of the way. One of the key vendor
selection criteria was to team up with a reliable company that has an
excellent track record with numerous implementation projects which we are
convinced to have found in Ascade."

Mr. Klas Peterson, CEO of Ascade contributes: "Geographically the Eurasia
region is of strategic importance to us and we are pleased to expand our
footprint into Ukraine. When Kyivstar, this country's leading mobile and
wholesale operator, decides to trust Ascade we are of course honoured. With
more than 10 years of experience and more than 40 new installations Ascade
will together with Kyivstar have all the means to implement the leading tool
for a successful business."

About Kyivstar

Kyivstar is the number one mobile operator in Ukraine and with the recent
merger with Beeline the total customer base exceeds 24,5 million subscribers
in Ukraine. As the market leader within mobile communication Kyivstar's
currently has about 4,500 employees provide the largest number of Ukrainians
with the opportunity of having high quality, reliable and affordable mobile
communication. The goal is <<Communication for everyone>>. Kyivstar provides
GPRS services all over its coverage territory in Ukraine as well as
international GPRS-roaming in 146 countries/territories.

About Ascade

Ascade is the leading provider of advanced interconnect business
solutions for voice and data traffic. Our expert's ability to combine
advanced and innovative yet user-friendly software with a strong carrier
industry expertise powers our clients to attain a competitive edge on the
wholesale voice market.

Customers include Lebara, Reach, TalkTalk, Orange, Tata Communications,
iBasis, Telenor Global Services, IDT, SingTel, Telekom Malaysia, Etisalat,
Saudi Telecom, du, Qtel, Mobily, Allstream, Elion, Gateway Communications,
Rostelecom, PT Telekom, Korea Telecom, T-COM Croatia, Telekom Slovenjie, CTM
Macau, Sunrise, Telekom Austria, Starhub, Mobile1, and many more.

Ascade AB is a privately held company owned by founders and leading
Nordic investment firms CapMan, listed on the Helsinki Stock Exchange, and
SEB Venture Capital, the venture capital division of Nordic financial
services group SEB, listed on the Stockholm Stock Exchange. Through its
presence in Sweden, US, Dubai, and Singapore, Ascade provides support to its
customers worldwide.

Ascade product descriptions

www.ascade.com/products-services/

Ascade reference list

www.ascade.com/why-ascade/

Ascade presence

www.ascade.com/local-presence/europe/

    Contact: Klas Peterson, CEO, Ascade AB,
    Email: sales_emea@ascade.com
    Ascade AB
    Soder Malarstrand 29,
    P.O. Box 38176, Tel: +46-8-616-73-00, Fax: +46-8-545-90-427
    SE-100 64 Stockholm, Sweden, www.ascade.com

Contact: Klas Peterson, CEO, Ascade AB, Email: sales_emea at ascade.com, Ascade AB, Soder Malarstrand 29, P.O. Box 38176, Tel: +46-8-616-73-00, Fax: +46-8-545-90-427, SE-100 64 Stockholm, Sweden

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