Littlewoods Europe Launches new Range of Outdoor Toys

SPEKE, England, June 1, 2011 -

Littlewoods Europe has announced the launch of a new range of children's
outdoor toys for summer 2011.

The new range of children's outdoor toys (
www.littlewoodseurope.com/e/q/outdoor-toys.end?cmtag=o&_requestid=6042
) includes items such as play tents, play houses, outdoor games, bouncy
castles, trampolines, slides, swing sets, children's picnic tables, football
sets, space hoppers and play balls. It also includes a range of play pools
and water games.

Items in the new range also include items from well-known brands and
characters such as Little Tikes, Ladybird, Disney, Dora the Explorer,
Fisher-Price, In the Night Garden, Thomas the Tank Engine, Ben 10, Hello
Kitty, Peppa Pig, Dream Town and Waybuloo. Items range in price from 4 Euros
to 249 Euros, so there is something to suit every budget.

A spokesperson from Littlewoods Europe said: "Ahead of the big summer
break, we have seen demand for outdoor toys increase. From trampolines to
splash pools, we've got some great products that the kids will love, so you
can all be outdoors and make the most of the great weather."

The Littlewoods Europe website allows customers to shop for outdoors toys
in a number of ways, as it allows them to select toys based on the type of
toy they are look for, price, previous customer ratings and particular
brands. It also allows customers to sort the results by price high to low,
best sellers, new in and the highest rated.

Littlewoods Europe also features a range of indoor children's toys
(www.littlewoodseurope.com/toys-games/e/b/5132.end) including VTech
toys (www.littlewoodseurope.com/vtech), board games (
www.littlewoodseurope.com/toys-games/games-puzzles/e/b/5230.end?trail=
5132-5230) and Lego Star Wars.

About Littlewoods Europe:

Littlewoods Europe launched on 27th August 2009 is aimed at women
who want the convenience of home delivery from one of their favourite British
on-line retailers. Delivery is available to 25 European countries and
delivery cost is EUR5 regardless of size of order. Delivery is within 10
working days, with 28 days home approval guarantee.

The Littlewoods Europe site features over 17000 product lines,
from core categories of clothing, footwear, toys, kidswear & homeware.
Littlewoods Europe also features big brands such as Calvin Klein, Bench
Clothing, FCUK, Converse, Nike and Adidas.

Littlewoods Europe is part of Shop Direct Group which is the UK's largest
online and home shopping retailer with sales of circa GBP1.7 billion.

Brands within the Shop Direct Group portfolio include Very.co.uk,
Woolworths.co.uk, LittlewoodsIreland.ie, LittlewoodsEurope.com,
Additionsdirect.co.uk, Choice.co.uk, kandco.com and isme.com.

    PR contact:
    Victoria Barker
    Consumer PR Team - Shop Direct Group
    Skyways House
    Speke Road
    Speke
    L70 1AB
    +44(0)844-292-3845

www.littlewoodseurope.com

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