MarketsandMarkets: Strategies and Best Practices of U.S. Community Banks

By Marketsandmarkets, PRNE
Tuesday, July 6, 2010

DALLAS, July 7, 2010 - The U.S. currently has more than 6,000 community banks with over 50,000
branch locations across the nation. 'Strategies and Best Practices of U.S.
Community Banks' is a market research study designed specifically to identify
the current and the future role of community banks in the U.S. financial
market. The report focuses on identifying the new opportunities in the
community banking sector as well as the growth strategies of the key
community banks.

Browse in-depth TOC on Strategies and Best Practices of U.S. Community
Banks
www.marketsandmarkets.com/Market-Reports/Community-%20Banking-186.html

Community banks have seen their share of deposits dwindle from 33% in
1992 to 12.4% in 2009. However, the economic recession proved to be a boon
for community banks, as customers lost faith in large financial institutions.
The 'too big to fail' theory has failed, and so consumers are moving their
deposits back to community banks. It is the right time for community banks to
capitalize on this shift and put the right programs in place to accelerate
their success.

In the current phase of economic recovery, community banks are seeking
alternatives that are cost effective and faster to implement. Internet
banking, mobile banking, and remote deposit capture services play an
important role in enabling community banks to better serve their customers
and reach their target segment 24/7. The loss of trust and confidence in big
banks, and the changed perception of U.S. consumers, are the major factors
driving the growth of community banks in the U.S.

    Key Insights

    - Community banks are primarily targeting small businesses, as
      this profitable segment offers a high ROE of 35%.
    - Community banks are introducing stronger credit risk management
      systems and are also hiring experienced persons to overcome their
      lack of infrastructure and experience required to deal in commercial
      and industrial (small business) loans.
    - Use of business intelligence/analytics tools to distinguish
      between profitable and non-profitable consumer segments will help
      community banks compete effectively with large banks.
    - Community banks are bundling their products and services to
      cross-sell and up-sell products and services to small businesses.

Scope of the report

Strategy Formulation: The goal of this section is to provide a schematic
of the marketplace we are studying so that report users can determine their
competitiveness and positioning in the market. Through our deep understanding
of the financial services industry we will size the market, identify the
trends and drivers, and develop the right framework for strategy formulation
that will help report users measure their share and develop strategies to
sustain or improve their market position.

Business Model: The goal of this section is to identify the business
models that already exist. FIs know that although the model exists it might
not work for them because of a variety of factors. A new market may look
enticing but if they cannot optimize the business model they are bound to
fail. Each report carefully studies the business models already in the
market. The bottom line is we help FIs understand how to make money.

Vendor Selection: The goal of this section is to profile companies
supporting the market we are studying. The choices can be overwhelming. We
profile the top vendors and get the perspective of other users to help you
make the best decision for your financial institution. Every report includes
in depth reviews of the top vendors.

About MarketsandMarkets

MarketsandMarkets (M&M) is a global market research and consulting
company based in the U.S. We publish strategic advisory reports and serve as
a business intelligence partner to Fortune 500 companies across the world.
MarketsandMarkets also provides multi-client reports, company profiles,
databases, and custom research services.

M&M Banking and Financial Services practice recognizes the challenges
that financial institutions face bringing the right products to market. Our
reports and consulting practice provide a unique perspective allowing the
financial institution to see and experience the best way to achieve their
product goals. Through a mix of case studies, primary research, and business
modeling we provide a 360degrees view to identify how you can create,
capture, and keep the value of your product and out think the competition.

    Contact:
    Ms. Sunita
    7557 Rambler road,
    Suite 727, Dallas, TX 75231
    Tel: +1-888-989-8004
    Email: sales@marketsandmarkets.com
    www.marketsandmarkets.com

Contact: Ms. Sunita, 7557 Rambler road, Suite 727, Dallas, TX 75231, Tel: +1-888-989-8004, Email: sales at marketsandmarkets.com

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