Mastering Financial Strategies to Drive Supply Chain Value Theme of June CSCMP Barcelona Conference

By Council Of Supply Chain Management Professionals, PRNE
Sunday, February 20, 2011

LOMBARD, Illinois, February 21, 2011 - In collaboration with SIL, also known as the International Logistics and
Material Handling Exhibition, the Council of Supply Chain Management
Professionals (CSCMP) will hold its seventh European global conference in
Barcelona, Spain, June 8-10, 2011.

"In today's competitive global marketplace, supply chain leaders need to
understand how financial strategies and decisions can significantly impact
their supply chains' performance, potentially determining the success or
failure of their organizations," said Kathleen Hedland, CSCMP director of
education and research. "Learning how to develop a sound financial strategy
and apply it to the entire supply chain operation will be vitally important
if companies are planning to compete in the global arena."

Peter R. Williams, vice president, product supply, Central and Eastern
, the Middle East and Africa (CEEMEA), Procter & Gamble, will be the
keynote speaker. His presentation entitled, How to Win in Emerging Markets
through Effective Supply Chain Management, will focus on how to design and
execute supply chains in the developed world. The scope of his discussion
will include managing inbound flows, building local supply networks, and
working in partnership with distributors and/or wholesalers.

Conference sessions will include presentations by executives from
Checkpoint Systems, DAMCO, DHL Supply Chain Iberia, IKEA Distribution
Services Spain, Intel Corporation, Kraft, Sara Lee International, and the
Zaragoza Logistics Center. Attendees will also learn new strategies for
entering emerging markets, the role that business culture plays in forging
collaborative relationships with suppliers and customers, and how information
technology drives supply chain efficiency.

CSCMP will hold its annual European Research Seminar on June 8 where
members of the academic and research communities will present current
research for consideration.

Descartes Systems Group is the conference's Major Sponsor. Companies
interested in becoming a sponsor for CSCMP events should contact Chuck M.
at +1-305-661-2896 or

Additional information about CSCMP Europe 2011 is available at or by e-mailing Attendees who register by February 28, 2011 will receive
the pre-pay conference rates. Registration is available at

To learn more about Descartes Systems Group, visit

For more on CSCMP, please go to

For more information, please contact: Madeleine Miller-Holodnicki, ABC,
Council of Supply Chain Management Professionals (CSCMP), at

Madeleine Miller-Holodnicki, ABC, Manager of Communications, +1-630-645-3487, for CSCMP

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