New Love2shop and Love2choose Gift Cards

By Love2reward, PRNE
Monday, June 21, 2010

No set up Fees, Load Fees, Annual Maintenance Charges or Management Fees to the Corporate Client

BIRKENHEAD, England, June 22, 2010 - Today sees the launch of two unique gift cards by reward and
incentive specialist Love2reward. This follows an investment by parent
company Park Group, to create its own IT infrastructure and supporting
processes to allow it to issue and process pre-paid cards; all of which
culminated in gaining FSA authorisation to issue e-money. This technology
will also allow Park Card Services Ltd (a wholly owned subsidiary of Park
Group Plc) to create a variety of cards for specific markets, all under the
generic brand of Flexecash.

Corporate users can choose whether to send out the gift cards live (with
value already loaded); inactive (simply requiring activation); or with no
value assigned (requiring value to be subsequently loaded). This makes the
Love2shop and Love2choose gift cards ideal for all types of scheme for
customer and staff reward, including flexible and voluntary benefits which
may require on-going regular loading of value.

Both cards allow for bulk activation by the client or activation by the
individual upon receipt, and recipients have multiple balance checking
options. As well as being able to check value online, recipients can opt to
register their mobile phone for services to receive alerts via SMS (charges
apply) - including payment notification which will confirm details as
purchases are made; and threshold notification, which is triggered once the
card balance goes below the threshold amount set by the cardholder.

Benefits to the corporate user include the ability to load any value
above GBP20; postage savings as cards can be distributed via normal delivery
rather than expensive secured services because cards can be sent out
inactive; greater security as cards can be suspended if lost or stolen; easy
scheme administration and, finally large clients can have personalised cards
featuring their own logo and branding.

Additionally the Love2shop and Love2choose cards offer unique benefits
over other pre-paid multi-option cards including the fact that they don't
incur setup fees, load fees, annual maintenance or management charges. In
addition cards can be restricted to spend in selected retailers, thereby
allowing the client to tailor their scheme perfectly to match recipient
profile.

At the time of launch, retailers that will accept the cards include
Debenhams, Comet, Matalan, BHS, River Island, New Look, H Samuel, Ernest
Jones
, Peacocks, HMV and Wilkinson. Additional retailers will be announced
over the coming weeks.

Further information from: Martin Cooper, Love2reward, +44(0)151-653-1736
martin.cooper@love2reward.co.uk

Press enquiries to: Jayne Fearn, Jay Public Relations, +44(0)118-902-6789,
jaynefearn at jpr.co.uk

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