New TradingFloor.com

HELLERUP, Denmark, July 14, 2011 -

Saxo Bank, the online trading and investment specialist, has
announced the re-launch of TradingFloor.com, its trading
commentary, news and analysis web site. It represents the first
upgrade since the site was originally launched mid 2009.

The new site still provides a wealth of information about
financial markets to help users make informed decisions when
investing. Specifically it covers forex, equities, commodities and
macroeconomic data, but it now also reflects the overall goal of
building a closer rapport with users to allow for greater
engagement and more interaction.

“The new release signifies Saxo Bank’s ongoing commitment to
improving the site’s value to clients, prospects and the Bank, ”
said Hugh Taggart, the head of Saxo Bank’s Content & Strategy
Team. “The upgrade also represents the start of an ambitious
roadmap to include closer integration with social media
channels.”

Some of the improvements include:

• User accounts - a unique user log-in function allowing users
  to:
  • Create their own customised dashboards
  • Set and save their interests including following individual
    blogs and authors and linking their Twitter accounts
  • Comment on and ‘like’ content
• Refreshing new branding and overall design
• More analysis from a wider range of sources, including
  qualified guest contributors
• Educational content on forex, forex options and contracts for
  difference (CFDs) from Saxo Bank and its trading staff
• Improved content RSS/Atom feed capabilities

The new TradingFloor.com still contains an economic calendar,
stock screener and basic free forex charting package.

About TradingFloor.com
TradingFloor.com is hosted, owned and managed by Saxo Bank A/S. The
site provides commentary and analysis on trading in the financial
markets. Content is delivered in text and video format. The site’s
contributors and bloggers include economists, analysts, trading
advisors and journalists employed by Saxo Bank. The site also hosts
content from other individuals and organisations. The website is
embedded in all of Saxo Bank’s trading platforms.

About Saxo Bank

Saxo Bank is a leading href="www.saxobank.com/trading-products">online trading and
investment specialist. The three specialised and fully
integrated trading platforms; the browser-based href="www.saxobank.com/en/trading-platforms/pages/internet-trading.aspx">
SaxoWebTrader, the downloadable href="www.saxobank.com/en/trading-platforms/pages/trader-download.aspx">
SaxoTrader and the SaxoMobileTrader application are available
in over 20 languages. Saxo Asset Management accommodates high-net
worth private clients and institutional investors. In 2011 Saxo
Bank continued the diversification of its business and launched
Saxo Privatbank. The Saxo Bank Group is headquartered in Copenhagen
with offices throughout Europe, Asia, Middle East and
Australia.

Media enquiries: Morten Dahlin, PR Coordinator,
Phone +45-3977-6122, press at saxobank.com