Norwegian Cruise Lines Plan Largest-Ever European Deployment

By Cruise Amour, PRNE
Wednesday, December 22, 2010

PORTSMOUTH, England, December 23, 2010 - Norwegian Cruise Lines have announced their largest European deployment
with four Freestyle Cruising ships sailing European waters, two of which will
sail for the entire year.

Norwegian Spirit will join the Norwegian Jade and Norwegian Sun sailing
year-round in Europe beginning April 2012. The company's largest and most
innovative ship, Norwegian Epic will continue cruising seasonally from
Barcelona and Copenhagen respectively.

In a recent interview with Travel weekly, Kevin Sheehan, Norwegian Cruise
Lines chief executive officer, said: "Europe is one of the world's fastest
growing cruise markets and one where Freestyle Cruising is very well
received. In addition to this we have seen a massive initial demand in our
European bookings for the 2011/2012, we felt it was the right time to deploy
four ships, including two year-round, in Europe, marking our largest European
deployment in the company's history."

The "Freestyle" approach to cruising (where the holiday is stripped of
all formality and allows customers to decide when and what they want to eat
and what they want to do onboard / ashore) is increasing in popularity
amongst British holiday makers and will likely continue to do so as the UK
Market grows and the average passenger age falls.

As a key on-line partner, Cruise Amour will be amongst the first to list
details of the new itineraries on its website and keep customer abreast of
Norwegian Cruise Lines future plans.

About Cruise Amour:

Cruise Amour ( is part of the Freedom
Travel Group a subsidiary of Co-operative Travel. Specialising in selling
cruise holidays, including Norwegian Cruise Lines (, and Mediterranean cruises
( Cruise Amour was
started in December 2008 and is regarded as the "best in industry" when
compared to other on-line cruise agencies.

PR Contact:

    Tim Hurrell
    Managing Director
    1000 Lakeside
    North Harbour
    PO6 3EZ

Tim Hurrell: Managing Director, 1000 Lakeside, North Harbour, Portsmouth, PO6 3EZ, +44(0)2393990036

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