Pharma Packaging Market Responds Positively to New InnoPack Event

AMSTERDAM, July 6, 2011 -

Over 28,500 visitors expected
at Frankfurtevents in
October

Leading events organiser UBM
Live, a division of UBM Plc (LSE: UBM), today announced that
the first ever InnoPack event, focused on innovative packaging
concepts in the pharmaceutical packaging market, already has over
80 confirmed global exhibitors, spanning Europe, China and the
United States. Together with collocated events CPhI Worldwide for
pharmaceutical ingredients, ICSE for contract services and
outsourcing and P-MEC Europe for pharmaceutical technology,
InnoPack will run from 25 to 27 October 2011 at Messe Frankfurt,
Germany, with the combined events expected to attract over 28,500
attendees. Free visitor registration is available at: href="www.icsexpo.com/innopack">www.icsexpo.com/innopack.

InnoPack’s introduction comes as a direct result of visitor
feedback from the Packaging Zone at the 2010 ICSE event, where over
11%(1) of attendees surveyed showed a clear interest in packaging,
packaging equipment, supplies and resources. Confirmed exhibitors
represent a wide range of pharmaceutical packaging sectors
including materials, closures, labelling and anti-counterfeiting
printing and software including companies such as Gerresheimer AG,
Helvoet Pharma, Lablabo, Austar Beijing, Stevanato Group SpA, and
Elm-Plastic GmbH. In addition to the exhibitor presence, InnoPack
will feature daily “Innovation Briefs” to cover on trend topics in
the packaging industry. Specifically, Gunter Nadler from Aptar
Pharma will and Alfred Breunig from MGlas AG will discuss current
trends and innovations in the sector.

In addition to InnoPack, the “Packaging Trail” will make a
return to the full line-up of events after a successful
introduction in 2010 where over 270 exhibitors were featured in
this format, allowing attendees with pharmaceutical packaging needs
to easily locate exhibitors with these resources throughout the
halls. The “Packaging Trail” complements InnoPack by featuring
packaging products that are specific to each event along the trail.
The ICSE part of the “Packaging Trail” will feature resources such
as contract packers and drug delivery systems. The P-MEC Europe
section of the trail will feature manufacturers of innovative
packaging related technologies such as Track and Trace solutions,
tabulating resources and capsule fillers. All locations along the
“Packaging Trail” will benefit from projections for CPhI Worldwide
to have the largest visitor attendance to date.

“Following the successful launch of the ICSE Packaging Zone in
Paris, we identified a clear need for a dedicated event which would
cater for the specific needs of the pharmaceutical packaging
market, while drawing on the synergies that exist between the
existing events,” Haf Cennydd, Global Brand Manager for InnoPack,
ICSE and P-MEC commented. “For exhibitors, InnoPack provides a
unique, targeted platform to showcase products, while meeting and
partnering with attendees with a wide range of packaging
requirements. For attendees, InnoPack will act as an opportunity
for them to evaluate a plethora of potential partners with
solutions to suit their needs, in one place, over three days,
enabling them to save time and money.”

For further information about the event and free registration
for InnoPack, please visit: href="www.icsexpo.com/innopack">www.icsexpo.com/innopack.

The UBM Live annual schedule of pharma events also includes
Japan (13-15, July, 2011, Intex Osaka Exhibition Centre, Osaka,
Japan), South America (25-26, August, Transamerica Expo Centre, Sao
Paulo, Brazil), Worldwide (25-27, October, Messe Frankfurt,
Germany), India (30 November - 2 December, 2011, Bombay Exhibition
Centre, Mumbai, India) and China (26-28 June, 2012, SNIEC,
Shanghai, China).

(1) UBM: ABC Audited Survey: ICSE 2010

Notes for Editors:

UBM Live is a division of UBM Plc (LSE: UBM) a leading provider
of business information services to the maritime, travel, fashion,
technology, healthcare, media, and property industries. UBM offers
services in trade shows, online, news distribution, and publishing
to customers across the globe. Its brands are represented in more
than 30 countries and are organized into specialist teams that
serve their business communities helping them excel in their market
by working effectively and efficiently. For more information, go to
www.ubmlive.com.

Media Enquiries: Impress Labs, Global (excl. North America): Richard Kerns, +44-161-728-5880, richard at impresslabs.com, or North America: Beth Willers, +1-503-928-7828, beth at impresslabs.com; or Company Enquiries: UBM Live, Ian O’Malley (ICSE, P-MEC, InnoPack, BioPh, LABWorld), +31-20-40-99-5526