Rebate Networks Optimises Online Marketing Campaigns with Kenshoo Enterprise Platform

LONDON, June 20, 2011 -

Kenshoo’s advanced technology enables
leading group buying network to manage online marketing campaigns
effectively and efficiently

Kenshoo ( href="www.kenshoo.com/">www.kenshoo.com), a
global leader in search marketing and online advertising
technology, today announced that Rebate Networks will be using the
Kenshoo Enterprise^[TM]suite to
manage global online marketing campaigns across its network of
innovative and rapidly-growing daily deal platforms.

Kenshoo’s digital marketing software is used by hundreds of
advertisers, including five of the top ten global retailers, to
deliver better control, automation and results across their search
marketing and social media campaigns.

“Kenshoo has given us the technology to not only reach a
significantly wider audience globally, but also make sure that our
search marketing and social media campaigns are being implemented
to their full potential,” commented Stefan Konopatzki, CMO of
Rebate Networks. “The Kenshoo Enterprise platform will make us
smarter and faster by allowing us to automatically monitor and
adapt campaigns to specific time and regional variances, ensuring
that the most beneficial keywords are implemented at the most
productive times to maximise our profits.”

Kenshoo will enable Rebate Networks to automate its search
marketing campaigns, no longer having to rely on manually managing
keywords directly in the search engine interfaces. With the
enablement of portfolio keyword management, Rebate Networks will
increase its keyword total from a few thousand to over one million.
Additionally, Rebate Networks will leverage the Kenshoo Social
solution to manage ads on Facebook easily and effectively. As a
result, Rebate Networks will gain new subscribers, fans and
registered customers, as well as increased sales.

On the appointment, Etai Rosen, Kenshoo VP of Sales for Europe,
said: “Rebate Networks is a prime example of how Kenshoo’s
technologies are used within a global company to maximise online
outcomes. We provide marketers with the software to automate
campaigns on a scale and precision that would otherwise be
impossible. The Kenshoo team looks forward to partnering closely
with Rebate Networks to help the company accelerate the amazing
growth for each brand in its portfolio.”

About Rebate Networks

Rebate Networks GmbH is one of the leading operators in the
worldwide group buying business model. Unbeatable online deals are
the cutting edge web trend translating online shopping experiences
to offline business. Founded by the former CEO of the largest
German social network VZ Netzwerke Michael Brehm and the Ex-CEO of
Ricardo & last.fm Stefan Glänzer, Rebate Network’s goal is to
identify and drive upcoming trends and revolutionary ideas. Rebate
Network develops global marketing and technology strategies for our
high-growth e-commerce start-ups in more than 25 countries from the
head-office in Berlin.

About Kenshoo

Kenshoo is a digital marketing software company that engineers
technology solutions for search marketing and online advertising.
Kenshoo’s global platform delivers the control, automation and
results needed to make better investments across search, social and
display campaigns. Advertisers, agencies and marketing providers
use the Kenshoo Enterprise^[TM] and
Kenshoo Local^[TM] suites to direct
more than $15 billion in online sales revenue. Kenshoo powers eight
of the ten largest ad agency networks and five of the top ten
retailers. With campaigns running in more than 100 countries,
Kenshoo customers include such brands as Barnes & Noble,
CareerBuilder, Facebook, Havas Digital, Hitwise, iREP, John Lewis,
LendingTree, Omnicom Media Group, Sears, Starcom MediaVest Group,
Travelocity, Walgreens, and Zappos. Kenshoo has ten international
offices and is backed by Sequoia Capital and Arts Alliance. Please
visit www.kenshoo.com
for more information.

Jacqui Keep

The PR Office

DDl: +44(0)20-7284-6958

e: jkeep at theproffice.com