Ricoh Europe Supports CIOs to Become Powerful Strategic Advisors

LONDON, January 26, 2011 - Independent Pan-European focus groups reveal that CIO's now recognise the
need to manage information and documents more effectively, however
they remain unclear how to put it into practice.

Ricoh Europe (www.ricoh-europe.com/), specialist in office
solutions, managed document services and production printing today revealed
the findings from a series of focus groups conducted by leading global market
intelligence firm, IDC.The groups included more than 250 CIOs in nine
European markets(1). They discussed the challenges that CIOs face in managing
the increasing volume of information within their business today. IDC
predicts that by 2020 digital information will have grown by factor of 30,
yet the number of global IT professionals expected to manage it, will only
have grown by factor of 1.4(2).

The focus groups considered the most effective ways to transform business
information and business documents into a valuable asset for the company.
Centralising document management was listed alongside the need to further
maximise the benefits of Managed Document Services (
www.ricoh.com/mds/index.html) . The majority of participants agreed
that effective management of documents stored, shared and created internally
is a business priority but confessed to simply not having the time to begin
tackling the problem. According to IDC, an organization with 1000 knowledge
workers is losing $6 million annually, as employees search for; recreate and
reformat information(3).

The study also confirmed the results of Ricoh and IDC's quantitative
study launched in Europe in October 2010, "Managing Documents for Success in
the New Business Information Paradigm"(4)(
mdsresearch.ricoh-europe.com/eu/) . Despite an understanding of the
benefits of managing information more efficiently, and the role Managed
Document Services can play, many senior IT professionals still underestimate
the benefits it can bring to their business. Benefits include cost reduction,
improved security, lower environmental impacts and increased productivity as
a result of streamlining access to critical information.

The majority of the CIO's within the focus groups agreed that the
successful implementation of Managed Document Services is dependent on the
combination of three key elements - Process, People and technology.
Successful deployment of the technology and the return on investment is
significantly increased by ensuring it is embedded into the heart of the
businesses processes, and its employees receive support to adopt any changes
introduced.

It was noted that a key area for improvement within organisations was to
increase the support required when changing internal processes, and helping
employees inside their organisations adapt to the changes. Many called for
senior management to lead by example in terms of managing the change process
internally.

As a result of the findings, Ricoh has created five guidelines for CIOs
to ensure they can more effectively manage information flow across all
business divisions into the future:

    1) Ensure focus on people and analyse end user behaviour to
       inform technology decision making

    2) Effectively manage the change process so that investments are
       protected and maximized

    3) Focus on document process optimisation to drive the best return
       on investment and speak the language of the Chief Financial Officer.

    4) Work with suppliers that offer ongoing governance not just
       'deploy and depart' - create true partnerships with vendors, a proper
       business relationship that has a long term view of where the business
       is going.

    5) Implement best practice technology - it goes without saying that
       the technology deployed is both robust, secure and innovation should
       be driven by the customer.

David Mills, Executive Vice President, Operations, Ricoh Europe says,
"The know-how and the collective knowledge of employees, the conversations
that they have every day, the ideas that they generate and the information
that they create and share, is an organisations 'information capital'. It is
what differentiates a company and what ensures its ongoing growth in a
rapidly changing workplace. By considering our guidelines, CIOs will be
equipped to support their organisations into the future."

"Ricoh Managed Document Services goes beyond the traditional Managed
Print Services offerings to truly harness the power of Information Capital as
a central business asset. By supporting change management processes we
differentiate our offering and help CIOs to protect both the long and short
term return on investment. We will work with them to implement effective
business process improvement and support the change so that employees become
proficient with the new technologies and processes."

"With this approach we are actively committed to supporting the
transformation of CIOs into powerful and strategic advisors within their
business, able to drive innovation, inform strategic decision making and help
to grow the business."

———————————

(1) Austria, Belgium, France, Germany, Italy, the Netherlands, Spain,
Switzerland, and the U.K./Ireland - October 2010

(2) The Digital Universe Decade - Are You Ready?, May 2010, An IDC
iView sponsored by EMC

(3) Source IDC : Hidden Costs of Information Work: A Progress Report,
IDC#217936, 2009

(4) 477 qualified respondents at a number of Europe's largest
organisations in Austria, Belgium, France, Germany, Italy, the Netherlands,
Spain, Switzerland and the UK/Ireland - October 2010

About Ricoh

Ricoh Company, Ltd ("Ricoh Company") is a global technology leader,
specialising in the office and production printing markets. Ricoh works with
organisations around the world to modernise work environments and optimise
document efficiency.

With over 108,500 employees worldwide, it operates in Europe, the
Americas, Asia Pacific, China and Japan. Ricoh Europe Holdings Plc is a
public limited company and the EMEA headquarters of Ricoh Company with
operations located in London, United Kingdom and Amstelveen, the Netherlands.
In the fiscal year ended 31 March 2010, revenues from Ricoh's EMEA operations
totalled over YEN 458.5 billion ($4.5 bn) Ricoh Company's worldwide sales
totalled over YEN 2,016 billion ($21bn) during the year ended 31 March 2010.

Homepage: www.ricoh-europe.com

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For further information, please contact: Ricoh Europe PLC, Janice Gibson, Tel: +44(0)20-7465-1153, E-mail: press at ricoh-europe.com