Science Online London Sparks Debate About Research and the Web

Mendeley, Nature Network and British Library Co-Host Event

LONDON, August 31, 2010 - Mendeley (www.mendeley.com), a rapidly growing media technology
startup that provides the world's largest research collaboration platform,
along with Nature Network and the British Library are excited to present
Science Online London 2010 (www.scienceonlinelondon.org), being held
3-4 September 2010 at the British Library. The third annual conference will
bring together scientists, bloggers, web entrepreneurs and publishers to
engage in lively discussions and exchanges of ideas about how the web is
changing the way scientists conduct, communicate, share and evaluate
research, and how to employ these trends for the greater good.

    (Logo: photos.prnewswire.com/prnh/20100831/NY55699LOGO )
    (Logo: www.newscom.com/cgi-bin/prnh/20100831/NY55699LOGO )

Lord Martin Rees
(www.scienceonlinelondon.org/programme.php?tab=speakers), who is
widely acknowledged as one of the world's preeminent cosmologists and
currently serves as Astronomer Royal, President of the Royal Society and
Professor of Cosmology and Astrophysics at Trinity College, Cambridge, will
open the conference on 3 September with a keynote address on how the web is
changing science and research. Other keynote presenters stirring up the
conversation throughout the two day event will include Evan Harris
(www.scienceonlinelondon.org/programme.php?tab=speakers), Former
Liberal Democrat Shadow Minister for Science, and researcher and BBC
broadcaster, Aleks Krotoski
(www.scienceonlinelondon.org/programme.php?tab=speakers).

"The sensational reception of last year's conference at the Royal
Institution made us move to the larger British Library venue and sparked
registrations from around the world this year," said Victor Henning,
co-founder and CEO of Mendeley. "It'll be two days of stimulating,
provocative and sometimes quirky discussions spurred by some of today's most
brilliant minds."

In addition to the breakout sessions on topics including open data, blogs
and social networking and science communication, the conference will feature
rapid-fire unconference sessions on topics voted by registered participants.
Also, Fringe Programmes will include a free-ranging debate at Mendeley's
rooftop, an excursion to the Diamond Light Source Synchrotron near Oxford and
a tour of the Royal Society's "350 Years of Science" exhibition.

Science Online London 2010 is sponsored by Royal Society Publishing and
Research Information Network, co-sponsored by AlphaGalileo, Elsevier, OCLC
and TEAM, and supported by CrossRef, Microsoft Research, and Hyperwords. More
information about the conference can be found at
www.scienceonlinelondon.org, or follow the event on Twitter
(twitter.com/soloconf) (#solo10)
(search.twitter.com/search?q=solo10). For more information about
Mendeley, visit www.mendeley.com, or follow Mendeley on Twitter
(twitter.com/mendeley_com), Facebook
(www.facebook.com/pages/Mendeley/42920143610) or FriendFeed
(friendfeed.com/mendeleyresearch).

About Mendeley

Mendeley (www.mendeley.com) is a rapidly growing media technology
startup that is helping to revolutionize the way research is done. Used by
more than 450,000 academics and industry researchers, Mendeley's reference
manager enables researchers to arrange collaborative projects, work and
discuss in groups, as well as share data across Mendeley's web platform.
Launched in London in December 2008, the company is already the world's
largest research collaboration platform and is on track to become the world's
largest research database with more than 30 million indexed documents. The
company's investors include those who previously built Skype, Last.fm and
Warner Music Group.

    CONTACT: Nicole Bott             Cindy Rubbens
             Peppercom               Mendeley
             +1-212-931-6168         +44-207-713-8486
             nbott@peppercom.com     cindy.rubbens@mendeley.com

Nicole Bott, Peppercom, +1-212-931-6168, nbott at peppercom.com; or Cindy Rubbens, Mendeley, +44-207-713-8486, cindy.rubbens at mendeley.com