Siemens Hearing Instruments Help Deaf Charity Celebrate 100 Year Anniversary

By Siemens Plc, PRNE
Monday, June 20, 2011

LONDON, June 21, 2011 -


 

Siemens is supporting the Royal National Institute for Deaf
People’s (RNID) centenary year which was launched at a recent party
held at Buckingham Palace in conjunction with the charity’s patron,
HRH The Duke of Edinburgh’s 90th birthday.

After 100 years as the RNID it will now be known as Action on
Hearing Loss and will help those who are hard of hearing, deaf and
suffering tinnitus.

Siemens Hearing Instruments, who is a key sponsor of the
charity’s centenary year, will be opening up its popular Friends
and Family scheme to members of Action on Hearing Loss. The scheme,
currently allows all Siemens employees, and their friends and
family, to benefit from discount hearing instruments when purchased
through Approved Siemens Partners. Siemens began industrial
production of hearing instruments 100 years ago and has set the
standard for technological innovation ever since. Siemens
Audiological Engineering Group aims to contribute to the quality of
life of hearing impaired people by providing solutions for better
hearing and understanding through empowerment of communication, and
thereby removing a possible barrier to personal development.

Trevor Andrews, Managing Director of Siemens Hearing
Instruments,whichprovides a comprehensive range of digital hearing
instruments and has been at the forefront of audiological
innovation for over 125 years, comments: “Our Friends and Family
scheme will be a great offering from Action on Hearing Loss during
its landmark celebrations. We support Action on Hearing Loss as It
is vital that we do all we can to dispel the stigma and myths that
still surround deafness and hearing instruments. The celebrations
mark 100 years of raising awareness of hearing health and it is
through having greater awareness of the situations which people
with hearing difficulties face, enabling better understanding and a
more positive attitude towards social inclusion.”    

Chief Executive of Action on Hearing Loss, Jackie Ballard, says:
“Entering our second century as Action on Hearing Loss better
describes all our work for people with all types of hearing loss,
and reflects our urgency in trying to reach the four million people
in the UK who should be benefiting from hearing aids but have not
yet taken action on their hearing loss.”

Notes to editors:

About Siemens Hearing Instruments

Siemens Hearing Instruments Ltd (Crawley, West Sussex)
provides a comprehensive range of digital hearing instruments and
software, patient management systems and audiology equipment to the
National Health Service, independent retail dispensers and national
chains in the UK. It is the UK operation of Siemens
Audiologische Technik (S.A.T.)
, based in Erlangen, Germany.
Part of the Siemens Medical Group, S.A.T. has been at the forefront
of audiological innovation for over 125 years and is the world’s
market leader in the design and manufacture of audiological
products. href="www.siemens.co.uk/hearing">www.siemens.co.uk/hearing

About Siemens Healthcare 

The Siemens Healthcare Sector is one of the world’s
largest suppliers to the healthcare industry and a trendsetter in
medical imaging, laboratory diagnostics, medical information
technology and hearing aids. Siemens offers its customers products
and solutions for the entire range of patient care from a single
source - from prevention and early detection to diagnosis, and on
to treatment and aftercare. By optimising clinical workflows for
the most common diseases, Siemens also makes healthcare faster,
better and more cost-effective. Siemens Healthcare employs some
48,000 employees worldwide and operates around the world. In fiscal
year 2010 (to September 30), the Sector posted revenue of 12.4
billion euros
and profit of around 750 million euros. For further
information please visit: href="www.siemens.co.uk/healthcare">www.siemens.co.uk/healthcare.

For more information, contact: Laura Bennett, PR Manager, Siemens plc, Tel. +44(0)1276-696374, Mobile : +44(0)7808-823598, laura.bennett at siemens.com.

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