Sofasandstuff, Relaxed, Casual Brand, Opens its First London Showroom

Brand Offers a Unique Combination of Relaxed Elegance, Comfort and Affordability, Plus a Fresh new Take on Sofa Design and Individual Ordering

FITTLEWORTH, England, September 1, 2010 - Sofasandstuff, the new sofa and furnishings brand that is taking the UK
home furnishings market by storm, opened its first London showroom on 28
August (in one of its signature showrooms near the tube station at Parsons
Green, West London). The opening forms part of the company's ambitious UK
showroom opening programme offering tailor-made, designer sofas at
significantly less than high street prices.

Sofasandstuff was set up by Andy Cussins, the founder and former owner of
Sofa Workshop, to offer a fresh new approach to sofa design and home
furnishings shopping.

Fast growing national brand offers tailor-made designer sofas at 30%
lower than high street prices, with faster delivery times and no-quibble,
money-back guarantee

The Parsons Green showroom, featuring the company's distinctive 'classic
design with a twist' sofas, comes less than a year after the new brand was
launched with a sophisticated website (www.sofasandstuff.com) and
showroom openings in Fittleworth, West Sussex and Hungerford, West Berkshire.

Asked to explain why his new sofa brand has taken the market by storm
throughout the UK, Andy Cussins, chief executive and design director of
Sofasandstuff said:

'Sofasandstuff was set up in the belief that good design should be
accessible to everyone and it should be fun. Everything about the
Sofasandstuff brand reflects our core beliefs that comfort, pleasure,
exceptional build quality and great value for money are what customers want.
Our proposition is simple and straightforward:

    - We make beautiful sofas built to a very high quality
    - Our sofas are 30% cheaper than the high street.
    - We deliver them in half the time of the high street.
    - And we have a no-quibble money back guarantee if you don't like
      what you have bought.

'People tell us they really appreciate our friendly, relaxed,
non-corporate approach to sofa buying. The showrooms allow our customers to
see (and sit in) our exceptional sofas and to choose the exact styles and
fabrics that will suit their homes, with expert advice and no high-pressure
salesmanship. Our website is also very easy to use, offering a huge range of
different style and fabric options.

'People can take their time, choosing exactly what they want, having it
built to their own specification and delivered in record beating time. And
all of this can be done with the added reassurance that if they aren't
completely happy with their choice then they can return the sofa and receive
their money back.

'The Parsons Green showroom provides customers with a much greater choice
of individual, high quality, competitively priced sofas than they have ever
had before. It will serve all of London, but especially customers in Parsons
Green, Fulham, Chelsea, Kensington, Putney, Wandsworth, Pimlico, Clapham,
Wimbledon, Twickenham, Sheen, Barnes, Battersea, Hammersmith, Kingston,
Croydon and the West End.'

The new Sofasandstuff London Showroom is located close to the Parsons
Green tube station and close to several bus routes. It has free parking and
is outside the Congestion Zone.

Sofasandstuff Ltd (www.sofasandstuff.com) is a company established
by Andrew Cussins to provide high quality bespoke sofas and other furniture
and home decor items at less than high street prices. Using a web commerce
model, Sofasandstuff does not carry stocks of sofas or fabrics, instead
relying on made-to-order service to offer customisation options and deliver
lower prices and faster delivery times for customers. The company has
showrooms at Parsons Green in London, at Fittleworth, West Sussex and in
Hungerford, West Berkshire.

    Address: 7 Parsons Green Depot, Parsons Green Lane, London, SW6 4HH
    Tel: +44(0)2070788835, +44(0)2070788836
    The manager is Martyn Haydock

For further information: Contact: Stephen Prendergast, Sofasandstuff PR, Tel: +44(0)7919-253913, Email: Stephen at sofasandstuff.com