Spring 2009 UNIQLO Parka Campaign, ‘TOKYO FASHION MAP-1000 Parka Styles of Real Tokyo’ on Special Website & in Magazines

TOKYO - In conjunction with our Spring 2009 Parka Campaign, UNIQLO is offering an
amazing 1000 styles of colorful parkas for customers to choose from. The new
campaign called “TOKYO FASHION MAP” features 1000 styles of real Tokyo
fashion wearing our parkas.

It is now shown on a special website and in a magazine which is available
at UNIQLO’s international stores.

www.uniqlo1000.com

We will introduce the ample fresh appeal of the UNIQLO parka in all sorts
of ways to help customers find the style to best suit them. 1000 men and
women of all ages resident in the fashion city of Tokyo sport parkas in their
own individual ways. We also take up typical Tokyo streets in 15 different
areas including Harajuku, Akihabara, Ginza and Tsukiji. UNIQLO parka jackets
are well known for their wide range of colors, materials, and basic, classic
designs.

This 1000 parka styling has been made possible by collaboration with
Graffiti Magazine’s “Tokyo Graffiti” publication, famous for its excellent
street snaps.

The concept for the campaign is to show real fashion in typical Tokyo
streets and to tell how the parka can accommodate any style. The UNIQLO
parkas are used to express real fashion in Tokyo, a concept that is capturing
global attention this time. 1000 men and women of all ages resident in Tokyo
sport parkas in their own individual ways. We also take up typical Tokyo
streets in 15 different areas including the young, trendy Harajuku area, the
Ginza shopping and entertainment district, Akihabara, famous for its
electronics gadgets, and Tsukiji, one of the largest wholesale fish markets
in the world. The actual pictures were taken by talking to 1000 people who we
met in the street and asking them to wear a UNIQLO parka for the project.

- TOKYO FASHION MAP is shown on the exclusive website

The 1000 styles introduced on the TOKYO FASHION MAP are now on the
exclusive UNIQLO website (www.uniqlo1000.com).

On this bilingual website, you can see the parka linking the streets of
Tokyo through the Parka Relay Movie and street snaps laid out on a map of
Tokyo using the Google system. You will be able to see and enjoy Tokyo’s real
fashion and the fun parka styles in three-dimensional reality.

- The bilingual magazine TOKYO FASHION MAP with UNIQLO is available at
UNIQLO’s international stores

The magazine TOKYO FASHION MAP with UNIQLO is supplied to UNIQLO’s
international stores for customers to see real Tokyo clothes for themselves.
In this magazine, we introduce not only street snaps of fashion, but also
popular stores in these areas. And even the personal rooms of people who live
and breathe in these streets are introduced.

Contact:
Yukie Sakaguchi
PR Section
UNIQLO CO., LTD.
Tel: +81-3-6272-0966 (weekdays 10.00 - 18.00 Japan Time)
Fax: +81-3-6272-0076
E-mail: yukie.sakaguchi@fastretailing.com

Source: UNIQLO CO., LTD.

Yukie Sakaguchi, PR Section, UNIQLO CO., LTD., +81-3-6272-0966, yukie.sakaguchi at fastretailing.com