The Harley Medical Group Sees Steady Increase in Breast Reduction Procedures

LONDON, September 30, 2010 - The Harley Medical Group reports that it has seen a steady increase in
breast reduction procedures in the UK. With breast surgery still top of the
ops in the cosmetic surgery field, wanting to appear slimmer is an
increasingly common motivator for women having breast reductions. A smaller
looking frame helps towards the perception of an individual looking slimmer.

Lisa Littlehales, Specialist Nurse Councillor at The Harley Medical Group
said: "We are seeing an increase in the current female generation opting for
breast reductions. The average dress size for women these days is a 16 and
many women have at least a size D bust. By decreasing chest size it helps
women to look and feel thinner and also helps them in their quest to get fit
and lose weight. Large breasts can cause back and neck troubles and also
restricts women when trying to exercise - oversized and heavy breasts can be
a huge inconvenience on women's lives."

Katherine Richards, breast reduction (
www.harleymedical.co.uk/cosmetic-surgery-for-women/breast-surgery/breast-reduction/)
case study at The Harley Medical Group commented: "I suffered
from terrible back and neck problems due to the sheer weight of my size H
breasts. It was awful because a real passion of mine was running but I would
have to wear two extra supportive sports bras and would often feel
embarrassed when going to the gym. Since having surgery a weight has
literally been lifted - I am now a manageable D-cup which makes running much
more comfortable. I also have the confidence to wear a bikini on the beach
which I could never ever do before."

Breast reduction surgery usually takes three hours to complete, depending
on the size of the breasts. The operation is carried out under general
anaesthetic, and patients stay in hospital for one to two nights. Breast
reduction patients are required to wear a supportive bra for up to three
months following surgery to keep the breasts well supported whilst healing
takes place and ensure the best possible results.

All patients considering cosmetic surgery should ensure that their
surgeon has completed his/her training, received his/her qualification as a
Plastic Surgeon and is registered on the GMC Specialist Register as a Plastic
Surgeon. All consultations at The Harley Medical Group are carried out by a
fully qualified Cosmetic Surgery Nurse Counsellor, followed shortly
thereafter by a fully qualified and GMC registered Plastic Surgeon. All
operations are carried out in Care Quality Commission Registered Independent
Hospitals who specialise in Cosmetic Surgery.

Notes to editors:

About The Harley Medical Group:

The Harley Medical Group is the UK's largest cosmetic surgery
(www.harleymedical.co.uk/) provider, performing more procedures and
with more clinics than any other cosmetic surgery provider. It has been
established since 1983 and is one of the most highly-regarded Cosmetic
Surgery Groups operating in the UK. It has treated over 450,000 patients to
date.

The Harley Medical Group works tirelessly to maintain the highest
standards in the industry for the benefits of all cosmetic surgery and non
surgical patients. We are currently at the forefront of the campaign to
ensure that the Government continues to regulate the use of certain laser
types used in cosmetic surgery and non-surgical treatments so that patients
are protected from rogue practitioners. The Harley Medical Group also offers
other procedures such as scar removal (
www.harleymedical.co.uk/non-surgical-solutions/stretch-marks–and–scar-removal/)
and rhinoplasty (
www.harleymedical.co.uk/cosmetic-surgery-for-women/the-face/nose-reshaping-rhinoplasty/).

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    For further media information, please contact:
    Caroline Lay
    Rain Communications UK
    2 Greycoat Place
    London
    SW1P 1SB
    +44(0)20-7828-0118
    www.harleymedical.co.uk/

For further media information, please contact: Caroline Lay, Rain Communications UK, 2 Greycoat Place, London, SW1P 1SB, +44(0)20-7828-0118