The ViaMichelin Website is Enhanced With a new Section Dedicated to Winter Sports in Europe

BOULOGNE, France, November 7, 2011 -

To help web users prepare for their trips to the slopes

This year, the site will feature 450 new ski stations in its « Ski » section. From booking hotel accommodation to the snow height by station, to the open ski areas, this section features an incomparable wealth of information on more than 1,750 resorts in 13 European countries including indoor ski centres in the Netherlands.

In association with SKIINFO, the leader in online European ski information, Michelin offers web users, through its ViaMichelin site, a mine of incomparable ski resort information for the following countries: Germany, Andorra, Austria, Belgium, Spain, France, Italy, Norway, Netherlands, Poland, Slovakia, Sweden and Switzerland.

Updated daily, the « Ski » section offers useful information and online booking services designed to enable the idea trip preparation including:

- hotel booking and apartment lettings, with real-time display of availability for selected locations and periods;

- comprehensive snow and weather bulletins: snow fall information, snow conditions, weather forecasts, open pistes, piste distances in kilometres;

- useful information: resort descriptions, live resort webcams, the number and type of available ski lifts as well as tariffs, ski areas, ski, schools … and numerous additional place recommendations to complement your trip.

About ViaMichelin

A 100% owned subsidiary of the Michelin Group, ViaMichelin designs, develops and markets digital products and services to support the mobility of road users in Europe. Building on a century of Michelin expertise in the field of travel, this activity, launched in 2001, addresses both business and the general public. It offers a comprehensive range of services (hotel booking, restaurants, traffic information, tourism, etc), accessible through multiple media: Internet, mobile phones including iPhones, navigation systems, etc.

In 2010, a new travel channel entirely dedicated to made to measure travel preparation and based on the contents of the Michelin Green Guide was added to enrich the travel assistance website www.ViaMichelin.com

Press Contact : 3d Communication, Benjamin Szlakmann : +33(0)1-46-05-87-87 - bszlakmann at 3dcommunication.fr