Tommy Bahama Names Director of International

SEATTLE, September 27, 2010 - Terry Pillow, CEO of the Tommy Bahama Group, has announced the
appointment of Martin Coles to Managing Director of International. This
strategic appointment validates the global interest in Tommy Bahama as one of
the most desirable lifestyle brands in the market today. Mr. Coles'
appointment is effective immediately.

"With the strength of the Tommy Bahama brand in the United States, it has
never been a better time to extend our brand internationally," says Mr.
Pillow. "Martin and I had an opportunity to work together at Reebok and I
have a tremendous amount of respect for him and his knowledge and
understanding of the international market place."

In this newly created position, Mr. Coles will be responsible for
managing all existing international business as well as expansion into new
markets. Tommy Bahama currently has licensed retail stores and distribution
in Canada, Australia and Dubai and is well positioned for further
international growth.

"I have every confidence that the values and lifestyle embodied by Tommy
Bahama together with our unique sense of style and attention to detail in all
aspects of our product offerings will resonate as strongly in international
markets as they do within the U.S.," says Mr. Coles.

Mr. Coles brings over 30 years of international business experience with
multinational corporations that are all recognized as leaders in their
industries. Most recently, Mr. Coles served as President of Starbucks
International which during his tenure grew its international presence to
nearly 5,400 stores in 51 countries. He also served as President and CEO of
Reebok, and held various executive level positions within Nike's Global and
European operations. Mr. Coles' consistent track record of significant
business experience and successful international brand building will help to
ensure Tommy Bahama's global expansion.

"I am tremendously excited at the opportunity that lies ahead for us as
we introduce Tommy Bahama to the international community," says Mr. Pillow.
"Martin has a proven track record of expanding great brands into the
international market, and I am certain he will be successful with yet another
great brand, Tommy Bahama."

High resolution images available upon request

About TOMMY BAHAMA

Tommy Bahama is owned by Tommy Bahama Group, Inc., a wholly owned
subsidiary of Oxford Industries, Inc. (NYSE: OXM). Established in August
1992, with corporate headquarters in Seattle, Tommy Bahama is a lifestyle
company that defines elegant tropical living with men's and women's
sportswear, denim, swimwear, accessories and a complete home furnishings
collection. Tommy Bahama is available at the country's finest retailers,
including Nordstrom, as well as high profile resort locations around the
world. There are over eighty Tommy Bahama's retail locations across the
country, twelve of which include a Tommy Bahama's restaurant & bar.
Additional stores will be opening this year. For more information, please
visit www.tommybahama.com.

Janet Orsi, janet at orsipr.com, or Dyann Hawkins, dyann at orsipr.com, both of Orsi Public Relations, +1-323-874-4073, for Tommy Bahama