Topshop Announces the Arrival of New Designers Online
By Topshop, PRNEWednesday, September 8, 2010
LONDON, September 9, 2010 - Topshop has welcomed a number of collections and collaborations from new
designers to be introduced online and at the company's flagship Oxford Street
store.
While new clothing projects will launch throughout the year,
September sees the arrival of new collections from Ashish and Michael Van Der
Ham.
Michael Van Der Ham will be creating a range of multi-coloured
silk scarves which will feature trompe d'oeil patchwork and fringe detailing.
This is the first time Topshop has worked with Michael Van Der Ham, and
follows his recent NEWGEN sponsorship win.
Ashish will be offering a range of premium jerseys. The pieces
are emblazoned with French phrases using flocking and will be available in
both fitted and oversized styles. Ashish's collections for Topshop are always
desirable, with his sporty and fun aesthetic proving very popular with
fashion tastemakers.
Rachael Proud, Senior Buyer and Consultant at Topshop
commented: "The new collaborations were inspired by our desire to offer
something new, exciting and surprising to the customer that was ever-changing
instore. We hope that the customer will go into store to buy the perfect gift
for a friend, but love the gift so much they have to keep it for themselves."
Notes to Editors: - The Michael Van Der Ham scarves and Ashish's jersey pieces will be available online on topshop.com and instore from London Fashion Week in September. Selected pieces from the other ranges will also be available online, to be advised closer to launch date. - Information on forthcoming launches from October onwards will be sent out throughout the year
About Topshop:
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir
Philip Green became owner of Arcadia Group Ltd in 2002.
Topshop is continually recognised as being an authority on women's
fashion on clothing (www.topshop.com) such as jeans, dresses
(www.topshop.com/webapp/wcs/stores/servlet/TopCategoriesDisplay?storeId=12556&catalogId=330579),
scarves
(www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?storeId=12556&parent_category_rn=204484&categoryId=209992&top=Y&catalogId=33057)
and shoes. Topshop has won several awards for design reputation and new
services, and has a wide range of clothing from women's jeans and jackets
(www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?storeId=12556&categoryId=209744&top=Y&langId=-1&catalogId=33057)
to maternity wear.
(Due to the length of these URLs, it may be necessary to copy and paste
the hyperlinks into your Internet browser's URL address field. Remove the
space if one exists.)
Topshop was the first fashion retailer to show on schedule at London
Fashion Week in September 2005 when it presented its own acclaimed in-house
design collection Unique (created in 2001). Subsequent partnerships with
international boutiques as far flung as Tokyo and LA followed and Topshop
continues to grow its reputation for supporting exciting new talent.
PR Contact: Liz Shuttleworth Press Office Arcadia Group Ltd 70 Berners Street London W1T 3NL +44(0)20-7927-1484 www.topshop.com
PR Contact: Liz Shuttleworth, Press Office, Arcadia Group Ltd, 70 Berners Street, London, W1T 3NL, +44(0)20-7927-1484
Tags: London, September 9, Topshop, United Kingdom