Umami Sustainable Seafood Inc. Announces Completion of Baja Aqua Farms Acquisition

By Umami Sustainable Seafood Inc., PRNE
Thursday, December 2, 2010

SAN DIEGO, December 3, 2010 - Umami Sustainable Seafood Inc. (OTCBB:UMAM) (the "Umami" or "Company")
today announced that the Company completed the acquisition of Baja Aqua
Farms, Mexico's leading producer of bluefin tuna.

In July 2010, The Company acquired 33% interest in Baja Aqua Farms along
with an option to acquire an additional 66.98%. Umami exercised their option
and the transaction closed with the result that Baja is now a 99.98% owned
subsidiary of Umami.

Completing the Baja Aqua Farms acquisition, Oli Steindorsson, Umami's
Chairman stated; "This is a milestone achievement for our Company. Combining
Baja with our existing Croatian operations positions Umami as one of the
worlds' leading producers of bluefin tuna. We are confident that owning a
leading production platform adjacent to one of the world's key markets for
premium tuna will facilitate greater access to that marketplace as well as
strengthening our company's global reach. In addition to doubling our annual
production of Northern bluefin tuna, the completed acquisition of Baja Aqua
Farms should increase our global market share of this premium food to over
20%. The corporate synergies and expected operating efficiencies from the
merger with respect to marketing and distribution should help create cost
savings and improved operating margins. Moving forward, our goal is to seek
additional strategic acquisitions to complement our existing operations in
Croatia and Mexico to help build market share."

Mr. Steindorsson concluded "At Umami we never lose sight of the fact
that, first and foremost, we operate a sustainable production platform. Umami
is consistently at the forefront in the efforts of adjusting catch quotas to
scientific advice as we are well aware that the bluefin tuna represents a
scarce and precious resource and that, in order for the industry to prosper,
it is imperative that operators take great care of the issues of stock levels
and quota."

Vilhelm Gudmundsson the Chief Executive Officer of Baja stated "We are
glad to be combining Baja with Umami. Both companies have been leaders in
pursuing a sustainable production model for Northern bluefin tuna and we
believe the combination of the management teams combines many years of
successful aquaculture operating experience that both operations will profit

About the Company

The Company owns and operates Kali Tuna, which is an established Croatian
based aquaculture operation, raising Northern bluefin tuna in the Croatian
part of the Adriatic Sea and, as of November 30, 2010, Baja Aqua Farms which
is an established Mexico based aquaculture operation raising Northern bluefin
tuna in the Pacific. The Company intends to become the leader in the Northern
bluefin tuna by acquisition and internal growth. The growth of the Company
will be founded on the sustainable management of resources and economically
sound practices, seeking opportunities resulting from market consolidation
and scientific progress in the industry. We also intend to continue our
research into closed cycle farming technology for bluefin tuna, which has
produced encouraging results.

Notice Regarding Forward Looking Statements

This press release contains projections and forward-looking statements,
as that term is defined in Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as amended.
Statements in this press release, which are not purely historical, are
forward-looking statements and can include, without limitation, statements
based on current expectations involving a number of risks and uncertainties
and which are not guarantees of future performance of the Company. There are
numerous risks and uncertainties that could cause actual results and the
Company's plans and objectives to differ materially from those expressed in
the forward-looking information, including (i) adverse market conditions;
(ii) any adverse occurrence with respect to the farmed seafood industry
generally or the business of Kali Tuna specifically; and (iii) changes in the
regulatory environment. Actual results and future events could differ
materially from those anticipated in such information. These and all
subsequent written and oral forward-looking information are based on
estimates and opinions of management on the dates they are made and are
expressly qualified in their entirety by this notice. Although the Company
believes that the beliefs, plans, expectations and intentions contained in
this press release are reasonable, there can be no assurance those beliefs,
plans, expectations or intentions will prove to be accurate. Investors should
consult all of the information set forth herein and should also refer to the
risk factors set forth in the Company's Annual Report on Form 10-K filed on
October 22, 2010, and other reports filed or to be filed from time-to-time
with the Securities and Exchange Commission.

Karl Petur Jonsson, Mobile: +354-664-0000, email: karl at

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