Union Bancaire Privée Strengthens its Presence in Asia

GENEVA, August 31, 2010 - Union Bancaire Privée's Asset Management division announced
today that it has hired Lawrence Lo as Chief Executive Officer and Head of
Sales for Asia ex Japan. He also takes up a seat on the Executive Committee
of UBP Asset Management. He will be based in Hong Kong and will oversee the
development of UBP's Asian business and focus its sales efforts in this
important growth region.

A graduate of the London School of Economics, Lawrence Lo
brings with him a wealth of experience, having spent nearly thirty years in
the asset-management industry. Prior to joining UBP he was Chief Executive
Officer of BSI Generali Asia Limited, where he was responsible for developing
the company's wealth-management and asset-management activities in the Far
East. Before that he spent fifteen years at BNP Paribas, where he was
appointed Managing Director/Regional Head of BNP Paribas Asset Management
Group and a member of the bank's executive committee for Asia.

Richard Wohanka, CEO of Asset Management at UBP, highlighted
the importance of this recruitment. He said, "Lawrence knows the investment
industry in Asia inside out and has vast experience running asset-management
operations in the Far East. Not only that, I have no doubt that he will play
a major role in driving forward the whole company through his work with the
Executive Committee of UBP Asset Management."

Mr Lo's arrival is further evidence of UBP's commitment to
expanding its presence in emerging markets, which it sees as a key growth
area in the coming years. He is excited to be part of the company's growth
plans, saying, "Joining UBP was an easy decision for me to make. The company
sees Asia as a vital part of its future and I am eager to use my experience
to develop UBP into a major force in asset management in the region."

About Union Bancaire Privée

Union Bancaire Privée (UBP) is based in Geneva and is one of
Switzerland's leading private banks. Active in the field of asset management
for both private and institutional clients and with a very solid balance
sheet, the Bank had some CHF 72 billion (USD 66.5 billion) in assets under
management as at 30 June 2010. UBP employs around 1,200 people in some twenty
locations worldwide and provides a complete range of products and innovative
investment solutions, both in traditional and alternative asset management,
with the aim of seeking out performance and attaining its clients'
objectives. www.ubpbank.com

For further information, please contact

Jérôme Koechlin, Head of Corporate Communications | +41-58-819-26-40 |
jko@ubp.ch www.ubpbank.com

Emmy Labovitch, Head of Marketing UBP Asset Management
| +41(0)58-819-2376 | lae@ubp.ch

Jérôme Koechlin, Head of Corporate Communications | +41-58-819-26-40 |
jko at ubp.ch; Emmy Labovitch, Head of Marketing UBP Asset Management | +41(0)58-819-2376 | lae at ubp.ch