wooga, Announces $24 Million Series B Investment with Highland Capital Partners

By Wooga Gmbh, PRNE
Monday, May 30, 2011

BERLIN, May 31, 2011 -

- World's Fastest Growing Social Games Company Accelerates Expansion

wooga, Europe's largest developer of online social games,
announced today a $24m Series B investment led by Highland Capital Partners.
Tenaya Capital and existing investors Balderton Capital and HV Holtzbrinck
Ventures also participated in the funding round. In conjunction with the
financing, Fergal Mullen, General Partner at Highland, will join wooga's
Board of Directors. wooga's games already attract 30 million players a month,
and this funding will turbocharge the company's production of a new
generation of engaging and entertaining social games.

wooga - whose name stands for "world of gaming"- produces
easy, accessible games for Facebook users to play with their friends. The
team has created some of the world's most popular social games, including
Monster World, Diamond Dash and Bubble Island. wooga has already doubled its
user-base in 2011 from 14m to 30m monthly active users and overtook five
US-based competitors to become number three on the Facebook platform.

Founded in 2009, wooga launched its first free-to-play brain
training game, Brain Buddies, when the team was just five people strong.
Today, the company employs a truly international team of 85 people from 20
countries in Berlin.

Commenting on the new investment, Jens Begemann, wooga Founder
and CEO, said:

"When we started the company everyone told us the competition
was too intense, we would never make it, and now - two years later - we have
three games in the top 20, making us the only developer besides Zynga which
has more than two games in the top 20. The phenomenal growth that we have
achieved is a credit to the creativity and ingenuity of our team. wooga's
success is based on having the best people, and we will use this funding to
hire the most talented artists, game designers and engineers. We intend to
build the team to 150 employees by the end of 2011, hiring two new employees
per week."

Begemann, 34, added: "We have a ten-year vision to build one
of the largest gaming companies in the world by 2020. For 40 years, computer
games have been aimed primarily at young males - roughly 10% of the
population. But we believe that playing is a core human need, and therefore
we design games for 100% of the population. Our games attract more viewers
than some of the biggest TV shows. Millions of users spend on average 20
minutes a day playing our games, returning several times daily. Social gaming
is about to transform the entertainment industry and this funding gives us
the means to lead that change…"

Fergal Mullen of Highland stated: "We are enthusiastic about
the vision that Jens and his team have of the future of social gaming, and
their record in executing that vision to date speaks for itself. wooga is
witnessing explosive growth in active, loyal user figures. It has an
excellent working relationship with its Facebook partners, and is best
positioned to develop tomorrow's most popular social games."

Roberto Bonanzinga, partner at Balderton Capital, added:
"wooga is the type of company that Balderton loves to work with. In the two
years since Balderton invested, we've witnessed the company's phenomenal
growth from a small but committed team into the world's third-largest social
games company. wooga makes games that everyone wants to play. We are
delighted to have worked with wooga in its early stages and to deepen our
involvement with Jens and his team as they challenge Zynga and EA for global
market share."

Ethan Beard, director of platform partnerships at Facebook, commented:
"In less than two years, wooga has built itself into one of the top social
gaming companies on Facebook through its international reach and games like
Monster World, Diamond Dash and Bubble Island. From their ability to launch
games in seven languages at once, to making it easy to purchase virtual goods
through Facebook Credits, wooga exemplifies what's possible when
entrepreneurs focus on a high quality user experience."

Note to Editors

Fergal Mullen, who joins the wooga's Board, heads Highland's
investment activities in Europe. He sits on the Boards of several software,
e-commerce and business services companies, including PhotoBox, Privalia and
Spartoo.com. He is a former director of NASDAQ-listed Vistaprint, which
currently has a market value of more than $2bn.

For the full release, please visit: www.wooga.com/?p=6842

Contact: Sina Kamala Kaufmann, sina.kaufmann@wooga.net, +49-3089632926

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