World Gold Council Appoints David Lamb to Lead Marketing of Gold Jewellery

LONDON, May 24, 2010 - The World Gold Council (WGC) today announced the appointment
of David Lamb as its Managing Director, Jewellery, to be effective 1 July
2010. Mr. Lamb, who will be based in New York, will have overall
responsibility for the strategic development of the gold jewellery market
worldwide with a particular focus in building the premium market in the USA.
He will be a member of the WGC's Leadership Team and will report directly to
Aram Shishmanian, CEO of the WGC.

Prior to his appointment to the WGC, Mr. Lamb was an Executive
Director of the Diamond Trading Company (DTC), the sales and marketing arm of
De Beers, as Worldwide Marketing Director and subsequently Chief Strategy
Officer. There he was widely credited with significantly increasing consumer
demand for diamond jewellery, principally through a series of powerful global
innovations, such as the Trilogy concept ("For your past, your present, your
future"), which he devised. Previously Mr. Lamb had spent more than 20 years
at leading international advertising agencies, notably JWT Worldwide where he
was Executive Vice President and held various leadership positions including
Head of Worldwide Account Planning and finally Head of Multinational Clients.

"We are delighted to welcome David to the WGC as he has a
proven track-record of break-through thinking and creativity which will be of
particular value to the WGC and its partners in jewellery markets around the
world. I am sure his vision and depth of experience will help re-invigorate
the premium gold jewellery market in the United States and guide the
continued growth of the markets in China, India and the Middle East." said
Aram Shishmanian, CEO of the WGC.

"I am tremendously excited by this challenge," said Mr. Lamb.
"In a world where consumers are moving towards a deeper involvement with
fewer, better things, gold is uniquely placed to define what is truly
precious."

Notes to editors:

World Gold Council

The World Gold Council's mission is to stimulate and sustain
the demand for gold. For further information visit www.gold.org

For further information please contact:

Clare Allison, MS&L, on + 44(0)207-307-5342, or
clare.allison@capitalmsl.com

For further information please contact: Matt Graydon, Director - Corporate Communications, World Gold Council, on +44(0)207-826-4716, or matt.graydon at gold.org; Clare Allison, MS&L, on + 44(0)207-307-5342, or clare.allison at capitalmsl.com