Amanda Holden Fronts TrimSole(TM) SS11 CampaignBy Trimsole, PRNE
Wednesday, April 6, 2011
LONDON, April 7, 2011 - Fitness footwear brand TrimSole(TM) is delighted to announce Amanda
Holden as the face of their leg toning footwear.
Like many of TrimSole(TM)'s existing and potential customers, Amanda is
conscious of looking after herself but finds it hard to fit a traditional
fitness regime into her busy lifestyle as one of Britain's biggest TV stars
and working mums. TrimSole(TM) has a unique Trim-Tech sole to subtly shift
your centre of balance to make your legs work harder without you even
noticing, making it easy to work out whist on the go.
When Amanda first discovered TrimSole(TM) she declared 'I'm convinced my
bum is already more pert after wearing the shoes all day!'
The SS11 campaign played on the fun and energetic personality of both the
brand and Amanda, whilst also incorporating her classic beauty to produce a
spoof of some of the most iconic Hollywood images. Wearing TrimSole(TM)
sandals whilst dressed as Jane Russell in 'Gentleman Prefer Blondes' and
Marilyn Monroe in the white dress (among others), gives a tongue and cheek
message of how you can remain glamorous whilst wearing your TrimSole(TM)
sandals in everyday life.
The collection for summer focuses on a classic sandal shape in an array
of colourways including leopard prints and animal prints to inject a bit of
fashion into this everyday fitness must-have.
Retailing from GBP24.95, a fraction of the price of competitor products,
try them for yourself and feel the difference! Exclusively available at
Note to Editors:
A picture accompanying this release is available through the PA
Photowire. It can be downloaded from www.pa-mediapoint.press.net
or viewed at www.mediapoint.press.net or
For media enquiries contact Fuschia PR Tel +44(0)20-7284-5838; E Katie at fuschiapr.co.uk
Tags: April 7, London, Trimsole, United Kingdom