Augmented Reality Product Finder Now a Reality

LONDON, December 7 - Find products inside shops near you using an "augmented reality product
finder" - something you would imagine James Bond using if he were to go out
shopping! Just enter your product query and you are ready to go; your
location is determined automatically.

As shown in the video on thundre.com, Paula Abrahamson (CEO of
THUNDRE) is using THUNDRE's augmented reality product finder to buy a "petite
coat" while out and about in London.

Augmented reality product finders overlay product information (prices,
descriptions, and images) on top of the view of the real world. Each product
is represented by a marker, giving users an immediate sense of how near a
particular product is located as well as its general direction.

"This ability to find out what a store is selling without having to
actually set foot inside the store is brilliant," says Paula, "especially if
you want to avoid going in and out of every single shop in town to find the
item you're looking for! So using an augmented reality product finder is
definitely the way to short-cut your shopping."

THUNDRE's augmented reality product finder can be accessed on any iPhone
3GS or Android phone and viewed using Layar, an augmented reality browser
which is free to download.

THUNDRE is now ready for "bricks and mortar" retailers world-wide to
enter their data. Its current coverage is the United Kingdom.

THUNDRE's hyperlocal search technology and data are now available to
publishers anywhere in the world with a revenue-share under their own brand.

For details on THUNDRE's pay-for-performance business model and
technology please go to www.thundre.com

About THUNDRE

THUNDRE is a hyperlocal advertising network for bricks-and-mortar
retailers across the globe.

THUNDRE powers the world's first augmented reality product finder.

With THUNDRE's "real-time" product entry system, shop and product details
can be seen "live" within seconds of retailers entering their data.

www.thundre.com

Note to Editors

A picture accompanying this release is available through the PA
Photowire. It can be downloaded from www.pa-mediapoint.press.net
or viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

Contact: Paula Abrahamson, CEO, THUNDRE, paula at thundre.com, tel : +44(0)797-254-1601