Bill Clinton, Arnold Schwarzenegger, James Cameron and Richard Branson Participate in the 2nd International Forum on Sustainability in Brazil

By Forum Mundial De Sustentabilidade, PRNE
Monday, March 21, 2011

Agenda includes challenges to economic, social and environmental sustainability

SAO PAULO, March 22, 2011 - Former US President Bill Clinton, former California Governor Arnold
Schwarzenegger
, Virgin Group founder Richard Branson and filmmaker James
Cameron
will all speak at the 2nd INTERNATIONAL FORUM ON SUSTAINABILITY,
which is scheduled to take place March 24 through 26 in Manaus, Brazil. The
event is being produced by SEMINARS, a Brazilian company that plans business
seminars, and promoted by LIDE (Brazil's Business Leaders' Group), which
includes 750 associate companies that together represent 46% of Brazil's
private GDP.

The 2ND INTERNATIONAL FORUM ON SUSTAINABILITY will debate "Economic,
Environmental and Social Sustainability of the Amazon and the Planet" and
will be attended by sustainability specialists Dan Epstein, Adam Werbach and
Paul Hawken as well as 600 business, political and environmental leaders form
Brazil and around the world.

The purpose of the forum is to publicize successful
sustainable-development practices and mechanisms in the Amazon, to
demonstrate the rain forest's economic and environmental value and to show
how the forest impacts the region and the world. "We will forge a political
and business commitment to the planet's sustainable development," stressed
LIDE President Joao Doria Jr.

The keynote speakers will be Brazil's Minister of the Environment
Izabella Teixeira, Amazonas Governor Omar Aziz, Senator Eduardo Braga; Manaus
Mayor Amazonino Mendes and Joao Doria Jr. Schwarzenegger will present the
debates together with his friend James Cameron under the rubric "Public
Policies that Favor Sustainability." These will be followed by "Big Events
and Sustainable Cities," presented by Dan Epstein, Head of Sustainable
Development and Regeneration for the London Olympic Games.

Day two includes Branson's presenting "Business Strategies for
Decarbonizing the Economy"; environmental activist Adam Werbach's presenting
"Internalizing Sustainability in Businesses"; environmentalist and
businessman Paul Hawken presenting "Brazil and the Dynamics of
Sustainability" and Hawken and Werbach discussing "How to do Business in
Favor of the Planet."

The final day of the forum features Bill Clinton's discussing "Humanism
and Sustainability"; a speech by former Sao Paulo Environmental Secretary
Fabio Feldmann entitled "A Plan for the Sustainability of Brazil"; Amazonas
Senator Eduardo Braga's giving a talk entitled "The Sustainable Development
of the Amazon Rain Forest"; and closing remarks by LIDE President Joao Doria
Jr.
and by Amazonas Governor Omar Aziz.

Erica Valerio, +55-11-8093-7156, erica.valerio at cdn.com.br

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