Bluegiga Launches Bluetooth Low Energy Product Family Enabling a New Breed of Ultra-Low Power Wireless Devices

Bluegiga's new Bluetooth low Energy Platform Enables Device Manufacturers to Integrate Ultra-Low Power Connectivity With Incredible Ease, Opening the Door to a Rapidly Growing Market for low Power Wireless Devices

ESPOO, Finland, February 2, 2011 - Bluegiga Technologies launches its new Bluetooth low energy product
family. Bluegiga's initial Bluetooth low energy products include the BLE112
Bluetooth low energy module and a BLED112 Bluetooth low energy USB dongle.
Both products offer everything needed to build a Bluetooth low energy
application, including Bluetooth low energy radio, Bluetooth low energy
stack, micro controller, and development tools to embed customer applications
within the products.

"I think Bluetooth low energy can become a game changer for the low power
wireless connectivity market. It enables an entirely new set of innovative
applications not feasible with current Bluetooth technology. Applications
like health and fitness devices, proximity tags, remote control and sensing,
and personal watches will now be able to take advantage of Bluetooth
technology," comments Tom Nordman, Bluegiga's VP of sales and marketing.

The BLE112, Bluetooth low energy single mode module, is targeted for
sensors and accessories requiring low power connectivity. The BLE112 is a
complete, ready to integrate Bluetooth low energy OEM module with antenna,
radio, Bluetooth stack and flexible hardware interfaces to connect sensors,
displays, or other peripherals. Full customer applications can be embedded
within the BLE112 module eliminating the need of an external microcontroller.
The BLE112 can be powered by standard 3V coin cell batteries or two AAA
batteries and in its lowest power sleep mode only consumes 400nA and can wake
from sleep in a few hundred microseconds.

The BLED112 Bluetooth low energy USB dongle is well suited for personal
computers or other legacy devices with a USB port that don't support the
Bluetooth 4.0 standard. The BLED112 can operate as virtual COM port or USB
HID device making it ideal for HID accessories like keyboards and mice as no
driver is needed.

With the launch of our Bluetooth low energy product family, Bluegiga sets
the standard by providing developers with flexible, easy to use, development
tools to embed customer applications within the BLE112 and BLED112.
BGScript(TM) is a scripting language enabling rapid development of Bluetooth
low energy applications that can reside within BLE112 or BLED112 memory,
eliminating the need for a separate micro controller. Bluetooth 4.0 allows
companies to develop manufacturer specific Bluetooth profiles and with our
BGProfile Toolkit(TM) developers can tailor the profiles to fit their
specific application needs. For even more flexibility Bluegiga will also
offer C-level APIs to its Bluetooth low energy stack allowing developers to
use standard development tools to create highly customized Bluetooth low
energy applications.

"Our Bluetooth low energy product family is a great fit for sensor and
device manufacturers wishing to add ultra-low power connectivity to their
devices. With the BLE112 and BLED112 we have really strived to create
products that are unsurpassed in ease of use while still being powerful and
highly flexible. And by the end of 2011 you are going to see a whole family
of Bluetooth low energy products addressing a wide variety of applications
and markets," says Mikko Savolainen Bluegiga's VP of Product Management.

Bluegiga Technologies Inc. provides Bluetooth-based wireless module and
access device solutions to OEMs, integrators and teleoperators. The secure,
cost effective and easy to integrate devices are used by industry leaders in
the areas of health and medical, automotive, audio, industrial, and consumer
applications. Bluegiga was founded in 2000 with head office in Finland and
sales offices in United States and Hong Kong. Through distribution network
Bluegiga has presence in more than 65 countries worldwide. For additional
information, please visit www.bluegiga.com

About Bluetooth 4.0 technology

Bluetooth low energy is a new, open standard developed by the Bluetooth
SIG. It's targeted to address the needs of new modern wireless applications
such as ultra-low power consumption, fast connection times, reliability and
security. Bluetooth low energy consumes 10-20 less power and is able to
transmit data 50 times quicker than classical Bluetooth solutions.

Bluetooth low energy is designed for new emerging applications and
markets such as: health and fitness, consumer medical, smart energy,
industrial automation and security, but it still embraces the very same
features we already know from the classical, well established Bluetooth
technology: robustness and reliability, security, interoperability and global
availability.

Bluetooth low energy devices come in two flavors:

1. Single-mode devices that only support Bluetooth low energy and are
optimized for low-power, low-cost and small size solutions,

2. Dual-mode devices that support Bluetooth low energy and classical
Bluetooth technologies and are interoperable with all the previously
Bluetooth specification versions.

The Bluetooth word, mark, and logo are registered trademarks and
are owned by The Bluetooth SIG, Inc.

For more information: sales at bluegiga.com, Tom Nordman, VP of Sales and Marketing, Bluegiga Technologies, Tel. +358-40-776-9983, tom.nordman at bluegiga.com