CarDelMar Broadens Social Media Offensive

Car Hire Company is Creative With Facebook and Plans Further Web 2.0 Dealings

HAMBURG, September 22, 2010 - The car rental company CarDelMar has recently launched a large-scale
social media campaign with the creation and development of their own pages on
Facebook. By visiting www.facebook.com/cardelmar.co.uk or
www.facebook.com/cardelmar.travel.agencies.uk, Facebook users can find
up-to-date information on CarDelMar, competitions and useful tips and topics
connected to the subject of car hire. In addition, attractive discount rates
on holiday hire cars are available exclusively to Facebook users. Further
activity on various other Web 2.0 channels is being planned and will soon
follow.

"With our new pages on Facebook, we want to reach and interact directly
with our customers," explains Carsten Greiner, Managing Director of
CarDelMar. "Our special offers have already been met with wide approval and
we are proud to have acquired over 5000 Facebook users as Friends on our
individual Facebook sites and in a total of 8 different markets." On the
basis of market analysis in the area of social media marketing, CarDelMar
intends to branch out into additional channels. The launch for CarDelMar's
next social media activities should take place in the next few weeks.

The car hire broker, CarDelMar, has been offering affordable hire cars in
all-inclusive packages to freedom-seeking holidaymakers since March 2005. The
company works together with well-known international car hire companies such
as Alamo, Avis and Europcar, as well as with local hire car suppliers. All
car hire offers from CarDelMar are available directly from the website,
www.cardelmar.co.uk.

    Contact

    Sonja Maue
    CarDelMar Ferienautovermietung GmbH
    Spaldingstr. 77
    D-20097 Hamburg
    Germany
    Tel. +49-(0)-40-180-48-36-13
    Fax. +49-(0)-40-180-48-36-99
    Email: sonja.maue@cardelmar.com

Contact: Sonja Maue, CarDelMar Ferienautovermietung GmbH, Spaldingstr. 77, D-20097 Hamburg, Germany, Tel. +49-(0)-40-180-48-36-13, Fax. +49-(0)-40-180-48-36-99, Email: sonja.maue at cardelmar.com