Cars Break New Ground With Smart Wireless Charging of Smartphones

By Plds Germany Gmbh, PRNE
Tuesday, May 10, 2011

Philips Lite-On Digital Solutions and ConvenientPower Announce First Freedom in Positioning Technology in Universal Wireless Charging of Devices in Cars

SEOUL, South Korea, May 11, 2011 - Recharging smartphones and other mobile devices will be as
easy as placing them onto a console of the car, enabled by a strategic
alliance announced today by Philips Lite-On Digital Solutions (PLDS) and
ConvenientPower. The alliance pioneers freedom of positioning technology in
the Qi standard in cars for the first time.

Qi is the universal wireless charging standard for portable
electronic devices.

The automotive leadership and experience of PLDS combined with
the expertise in premium wireless power charging solutions of ConvenientPower
aims for ultra convenience and innovation in Qi wireless power chargers for
cars. The joint development assures compliance with requirements of the
automotive industry, such as EMI and EMC requirements, temperature range as
well as vibration and crash testing.

"We are very excited to partner with ConvenientPower," said
Stefan Graf, head of Technology Marketing of PLDS, "and are looking forward
to use our strong automotive electro-mechanical footprint and innovation
capabilities to bring this exciting technology to the automotive market."

"ConvenientPower's unique coil array wireless power charging
technology combined with PLDS's extensive experience in developing automotive
modules enables the ultimate in-car charging experience," said Bas Fransen,
Chief Marketing Officer of ConvenientPower.

About Philips & Lite-On Digital Solutions (PLDS)

One of the world's leading companies for CD and DVD modules in
the automotive market, supplying CD and DVD drives as well as so-called
virtual CD changers for car radios, navigation systems, rear seat
entertainment systems and multi media units in the car. Formerly known as
Philips APM (Automotive Playback Modules), PLDS can look back on more than
five decades of experience in the automotive infotainment industry. Today,
Business Unit Automotive of the joint venture Philips & Lite-On Digital
Solutions, founded in 2007, has more than 750 employees worldwide and
supports automotive customers at several subsidiaries throughout the globe.
Following the success of optical disc drive production PLDS is developing new
products in the areas of automotive wireless charging, connectivity, and
other electro-mechanical devices.

More information is available at

About ConvenientPower

An Original Design Manufacturer with world leading patented
intellectual property in wireless power, ConvenientPower designs and develops
innovative wireless charging platforms and battery systems. Co-founder of the
Wireless Power Consortium which launched the world's universal wireless power
standard "Qi" in July 2010, ConvenientPower was the first company to achieve
Qi certification of wireless chargers and was the first to commercialize Qi
products in the market in October 2010.

More information is available at

About Qi and the Wireless Power Consortium

Established 17 December 2008, the Wireless Power Consortium's
mission is to establish Qi as the global standard for powering rechargeable
electronic products. The 82 members of the Wireless Power Consortium include
industry leaders in mobile phones, consumer electronics, batteries,
semiconductors, components, wireless power technology and infrastructure such
as wireless operators, furniture and automotive parts companies.

Qi is pronounced "chee" and means "vital energy".

More information is available at

    For enquiries please contact:
    Mr. Stefan Graf
    Phone: +49-6441-3722-217


will not be displayed