.CO Internet Announces Landrush Auctions for .CO Domain Names

By .co Internet S.a.s., PRNE
Monday, August 9, 2010

Registry Reaffirms Commitment to Protect the Rights of Brand Owners

MIAMI, August 10, 2010 - .CO Internet S.A.S. (www.COinternet.co) announced that auctions
will commence today for the more than 2,500 .CO domain applications that
received multiple bids during the .CO "Landrush" phase. The auctions, which
will take place over the course of the next four weeks, are only open to the
individuals and entities that previously applied to register a specific .CO
domain during the .CO Landrush phase. Eligible parties must register at
www.COauctions.co in order to participate.

After only three weeks since its launch, nearly 410,000 .CO domain names
have been registered in more than 180 countries worldwide. Among the more
than 2,500 domains to be auctioned, the three with the most applicants are
Slots.co, Insure.co and Denver.co. Other notable .CO domain names up for
auction include Mexi.co, America.co, Betting.co, Vitamins.co, UsedCars.co,
Happy.co, Ebook.co and Jackpot.co.

"As the .CO domain extension continues to generate global demand, I
suspect we will see many exciting Landrush auctions for highly sought after
domain names in the coming weeks," said Lori Anne Wardi, Director of
Marketing at .CO Internet S.A.S. "These auctions are particularly important
because they will help to define the nature of the secondary market for .CO
domain names, in addition to further inspiring confidence among existing
registrants about the value and long-term viability of the .CO name space."

.CO Registry Reaffirms Commitment to Create a Safe, Secure Name Space

As the registry operator of the .CO TLD, .CO Internet recognizes its
responsibility to serve as a reliable trustee for the .CO domain and to
manage the registry in a responsible way. As such, in an Open Letter to .CO
Domain Registrants
(www.cointernet.co/global-responsibility/open-letter-co-registrants)
published yesterday, the .CO Registry reaffirmed its commitment to protecting
the rights of brand owners and domain investors, and to creating a safer,
more secure online experience for corporations, organizations, entrepreneurs
and individuals from around the world.

In an effort to maximize compliance and minimize confusion, the open
letter is intended to educate both existing .CO domain name registrants and
Landrush auctioneers about the Registry's policies and safeguards against
cyber-squatting and other domain name abuses.

"Naturally we are pleased about the incredible demand that .CO domain
names have generated during the Landrush phase," said Eduardo Santoyo,
Corporate VP and ccTLD Manager at .CO Internet. "That said, we want to make
sure that both existing registrants and auction bidders fully understand the
policies and mechanisms that have been put in place to protect their rights
and the rights of brand owners world-wide."

These include, for example, certain mechanisms to prevent domain name
abuse and to resolve domain disputes, such as the Uniform Domain Name Dispute
Resolution Policy (UDRP), which was adopted by ICANN (the Internet
Corporation for Assigned Names and Numbers) and incorporated by reference
into .CO domain registration agreements, as a means to quickly and
efficiently settle domain name disputes between registrants and third
parties.

As with registrants who bought domain names directly via domain
registrars, those who buy domains in .CO Landrush auctions will be
responsible for determining whether a potential registration may infringe on
or violate someone else's legal rights. UDRP administrative proceedings are
binding, and no refunds will be given under any circumstances — regardless
of the amount paid to secure the domain name, how the domain was acquired,
and/or whether the registrant or bidder was aware or unaware of any
infringement.

Santoyo continues, "By creating and actively enforcing these policies, we
hope to make the .CO domain extension a safer, more secure online environment
for all .CO domain users."

Prior to bidding on a domain name as part of the CO Landrush auction
process, all bidders are urged to consult with a qualified trademark
attorney.

About .CO Internet S.A.S.

.CO Internet S.A.S. is the Registry Operator for the .CO top-level
domain. Headquartered in Colombia, .CO Internet was formed by a strategic
venture between Arcelandia S.A. and Neustar, Inc. (NYSE: NSR). The .CO domain
offers individuals and businesses a truly global, recognizable and credible
option in branding their online presence. Thanks to leading-edge technology,
enhanced security and unprecedented rights protections for brand owners, the
.CO domain is poised to become the world's next premier web address. For
additional information, please visit www.COinternet.co. You can also
follow us on Twitter @dotCO and on www.facebook.com/COinternet.

Eric Sokolsky, +1-908-288-7201, eric at sparkpr.com, or Donna Burke, +1-415-321-1862, donna at sparkpr.com, both of Sparkpr, for .CO Internet S.A.S.; or Lori Anne Wardi, Director of Marketing of .CO Internet S.A.S., +1-917-838-6743, lori at COinternet.co

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