El Fresko's MagnaStor(TM) Advances Data Archiving in era of Compliance

By El Fresko Technologies, PRNE
Monday, January 18, 2010

Software-Only Solution Offers a Breakthrough in Data Preservation With Unmatched Proof of Authenticity While Lowering the Total Cost of Ownership

CALGARY, Canada, January 19 - El Fresko Technologies is pleased to introduce MagnaStor(TM), a
patent-pending software solution that ensures reliable, easy-to-use
disk-based archiving to protect businesses and preserve their critical data
in today's heightened age of compliance. It is the only solution that
provides certainty of data preservation with definitive proof of authenticity
while delivering outstanding cost efficiencies.

"Preserving digital information is an issue impacting companies of all
sizes across countless industries," said Mark Fowlie, CEO of El Fresko
Technologies. "The regulations that businesses need to comply with may vary,
but they all need to preserve data, safeguard it against tampering and
corruption, and prove its authenticity in a way that is irrefutable.

The MagnaStor(TM) advantage

Facing an exponential growth of critical business data and intensifying
regulations over how information is preserved and authenticated, companies
are quickly recognizing the limitations of traditional archival storage
systems.

"The way that organizations manage and store digital information has
never been under greater scrutiny than it is today. Regulators, courts,
shareholders, partners, customers and others have high expectations for the
integrity, security, and privacy of the information we control," said Barclay
T. Blair
, Director of the Information Governance practice at Forensics
Consulting Solutions. As such, it is critical that organizations look for
storage and archiving solutions that comply with the most stringent
requirements while still delivering enterprise-class performance."

Magnetic disk offers a high-performance storage option with an
ever-shrinking price tag, but its inherent characteristics require careful
management to attain the level of reliability needed for long-term data
preservation.

MagnaStor(TM) is engineered to overcome the limitations of magnetic
storage. It offers the fundamental benefits of WORM (write-once, read-many)
operation on magnetic media, preventing operations from overwriting
previously written physical sectors on the disk. A fully managed environment
within the file system itself uniquely tracks and monitors data throughout
its lifecycle. Continuous monitoring detects and autocorrects
hardware-related errors, tampering or inconsistencies. The result is a
reliable, easy-to-use file system for compliance archiving.

Delivering reliability in disk-based archiving

Powered by an embedded policy-based journaling engine, MagnaStor(TM)
ensures that a company's information policies are strictly applied to data.
Approved operations - such as creating a file or directory, writing to or
renaming a file, and file retention/destruction operations - are permanently
recorded in the archive. Each event creates a subsequent entry that is never
overwritten or deleted. Digital fingerprints are applied to all file system
contents, including the solution's built-in journal, and are used to validate
the entire system's integrity and authenticity at all times.

Data preservation now and for the future

Whether for compliance, corporate governance or digital-asset protection,
a company's information archive must preserve data in its exact state for
easy retrieval and future authentication.

Through its journal, MagnaStor(TM) provides a self-checking,
tamper-resistant record of the entire file system history. Any file at any
point in time can be retrieved for audit, recovery or review purposes by
simply playing back journal entries to the desired timeframe to show the full
chain of custody and present data in its original state. Even migrations are
recorded, providing a complete accounting of the archive's history.

Unmatched authenticity

Unlike competing solutions, MagnaStor(TM)'s unified approach ensures
there are no disconnects between file data and file history. This unique
solution binds the historical journal record, all file system structures and
user data in an unbroken chronological journal for each file. This is
particularly valuable in support of e-Discovery and litigation processes
because companies can produce clear audit reports that are derived directly
from the file system journal record. As a result, auditors and non-IT
personnel alike are able to demonstrate the entire chain of custody for any
file and verify its authenticity.

Low total cost of ownership

A software-only solution, MagnaStor(TM) lowers the total cost of
ownership for data archiving. It utilizes existing hardware, runs across a
variety of conventional platforms and operating systems, and does not require
extensive reconfiguration of existing applications. As such, companies can
protect their existing investment in storage and are not locked in to
long-term hardware investments from a single vendor.

"For more than two decades, thousands of companies in dozens of countries
around the world have trusted El Fresko with the preservation of their
sensitive business information," said Mr. Fowlie. "We look forward to
building upon this success with MagnaStor(TM) to become the world's most
trusted archiving storage and compliance partner."

Pricing and Availability

MagnaStor(TM) is available immediately. Additional information and
pricing is available from El Fresko sales and its reseller partners.

Please contact El Fresko directly if you are interested in becoming an El
Fresko partner.

ABOUT EL FRESKO TECHNOLOGIES:

El Fresko provides proven, scalable and cost-effective data archiving
solutions to protect businesses and preserve their critical data.
MagnaStor(TM), the company's patent-pending software solution, offers
certainty of data preservation and guaranteed proof of authenticity while
leveraging the high performance of magnetic disk. Providing trusted solutions
for more than 20 years, El Fresko's software suite includes a range of fast,
simple and reliable storage archiving solutions for magnetic and optical
media. Learn more at www.elfresko.com.

    MEDIA CONTACT:

    Christine Payne or Adam Bello
    Primoris Group
    +1(416)489-0092
    media@primorisgroup.com

    SALES, PRICING AND RESELLER INQUIRIES:
    Kimberly Ballendine
    El Fresko Technologies
    +1(403)265-5727
    kimberly@elfresko.com

For further information: MEDIA CONTACT: Christine Payne or Adam Bello, Primoris Group, +1(416)489-0092, media at primorisgroup.com; SALES, PRICING AND RESELLER INQUIRIES: Kimberly Ballendine, El Fresko Technologies, +1(403)265-5727, kimberly at elfresko.com

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