European SMB Market Becomes the Next Battleground for the Unified Communications Vendors, Says Frost & Sullivan

By Frost Sullivan, PRNE
Monday, June 21, 2010

Frost & Sullivan's Analyst Briefing on Unified Communications in SMB sector on Thursday, 1 July 2010, at 15.00 BST

LONDON, June 22, 2010 - The small and medium businesses (SMB) sector, looking up to big
enterprises, is eager to benefit from advanced communication features and
therefore presents a great market opportunity for unified communications (UC)
vendors and service providers. The communications capabilities that were once
reserved for larger enterprises have now permeated the world of small to
medium businesses. Typically lacking the IT and financial resources that
larger enterprises enjoy, small businesses require solutions that are
inexpensive, as well as easy to deploy and manage.



These market trends will be discussed during Frost & Sullivan's next
Analyst Briefing on Unified Communications adoption in the SMB sector on
Thursday, 1 July 2010, at 15.00 BST.

Dorota Oviedo, Industry Analyst for Unified Communications and
Collaboration group, will analyse trends in premises-based and hosted unified
communications targeted at the SMB sector, key challenges in the European SMB
sector, and also present vendor strategies for success.

"After decades of being rather neglected by the enterprise communications
vendors, the small and medium business (SMB) sector has recently become the
target for a wave of products catered to its needs," comments Ms Oviedo.
"From small start-up to large organisation, just about every company can
benefit from productivity gains that unified communications solutions can

The briefing will benefit unified communications and collaboration
vendors, distributors, VARs, SIs, service providers and other market

To participate in this complimentary briefing, please email Joanna
at with the following information:
your full name, company name, title, telephone number, e-mail, address, city,
state and country. Upon receipt of the above information, a registration link
will be e-mailed to you. You may also register to receive a recorded version
of the briefing at anytime by submitting the aforementioned contact details.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to
accelerate growth and achieve best-in-class positions in growth, innovation
and leadership. The company's Growth Partnership Service provides the CEO and
the CEO's Growth Team with disciplined research and best-practice models to
drive the generation, evaluation, and implementation of powerful growth
strategies. Frost & Sullivan leverages over 45 years of experience in
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please visit

    Joanna Lewandowska
    Corporate Communications
    P: +48-22-390-41-46

Joanna Lewandowska, Corporate Communications, Frost & Sullivan, +48-22-390-41-46, joanna.lewandowska at

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