HBA Global Announces Beauty Product Finalists for the 2010 International Package Design Awards (IPDA)

NEW YORK, August 25, 2010 - HBA Global Expo (www.hbaexpo.com), the leading product development
event for the beauty and personal care industry, has announced the finalists
of its Annual International Package Design Awards (IPDA). From among these
finalists the Category Winners and the Grand Award will be announced at the
HBA Global Expo & Conference taking place September 28-30, 2010 at the Jacob
K. Javits Convention Center in New York.

    (Logo: photos.prnewswire.com/prnh/20100825/NY54457LOGO )
    (Logo: www.newscom.com/cgi-bin/prnh/20100825/NY54457LOGO )

As the only design award to celebrate the year's most innovative
packaging in all of beauty's product categories, the HBA IPDA received close
to 200 entries from major brands, niche players and indie companies. The
following finalists were chosen by The Committee of 100 made up of packaging
professionals, designers, suppliers and members of the media:

    COSMETIC MASS
    - CoverGirl Smoky ShadowBlast by P&G; Submitted by NiCE Ltd
    - Instant Age Rewind by Maybelline; Submitted by Topline Products
    - L'Oreal Paris True Match Roller Perfecting Roll On Makeup by L'Oreal
      Paris; Submitted by L'Oreal Paris
    - Multi-Use Brush by Artistry; Submitted by Anisa International Inc.

    COSMETICS PRESTIGE
    - Airless Mascara by Dalton Cosmetics; Submitted by Dalton Cosmetics
    - Alice in Wonderland Pop-Up Palette by Urban Decay; Submitted by HCT
      Packaging
    - Eye Steppes by Jane Iredale; Submitted by Iredale Mineral Cosmetics,
      Ltd
    - The Makeup Player by Stila; Submitted by Stila

    FRAGRANCE MASS
    - Dieux by L'Bel; Submitted by Belcorp
    - Hanae Mori Butterfly Solid Perfume Ring by International Cosmetics &
      Perfumes; Submitted by Maesa
    - Slatkin & Co. SCENTBUG(TM) Home Fragrance Oil Fan by Bath & Body Works;
      Submitted by Alison Mazzola Communications
    - So Elixir Eau de Parfum by Yves Rocher North America Inc; Submitted by
      Yves Rocher North America Inc.

    FRAGRANCE PRESTIGE
    - Bella Una by Calm and Scents; Submitted by Kym Wechsler
    - Leslie Blodgett Perfumes Diaries by Sephora; Submitted by Maesa
    - VARSHA by Jafra Cosmetics International; Submitted by Jafra Cosmetics
      International
    - Viktor & Rolf's Holiday Collection by L'Oreal; Submitted by Knoll
      Printing & Packaging

    PERSONAL CARE MASS
    - DEGREE FOR MEN- ADRENALINE SERIES by Unilever; Submitted by Zunda
      Group, LLC
    - HawaiianTropic Sheer Touch Creme Lotion, Spray Sunscreen & After Sun
      Creme Lotion by Energizer; Submitted by Aptar Beauty + Home
    - L'Oreal Kids Toy Story 3 Extra Gentle 2-in-1 Shampoos by L'Oreal Paris;
      Submitted by L'Oreal Paris
    - Signature Collection Men by Bath & Body Works: Submitted by Beauty
      Avenues

    PERSONAL CARE PRESTIGE
    - Catwalk Collection by TIGI; Submitted by TIGI
    - Cristophe Professional by Advanced Healthcare Distributors, LLC;
      Submitted by Empire Emco
    - Hapuna Keratin Retexturizer Stylist Caddy by Paul Brown Hawaii;
      Submitted by Paul Brown Hawaii
    - TRIA Skin Clarifying System by TRIA Beauty Inc.; Submitted by TRIA
      Beauty

    SKIN CARE MASS
    - Clean & Clear Surge by Johnson & Johnson; Submitted by Johnson &
      Johnson
    - L'Oreal Paris Collagen Micro-Pulse Eye by L'Oreal Paris; Submitted by
      L'Oreal Paris
    - L'Oreal Paris Go 360o Clean by L'Oreal Paris; Submitted by Berry
      Plastics Corporation
    - Skin Renew Brusher & Gel Cleanser by Garnier; Submitted by Topline
      Products

    SKIN CARE PRESTIGE
    - Cell Nurturing Neck and Decollete Elixir by Channoine ; Submitted by
      Neopac - The Tube, Hoffmann Neopac AG
    - Kinara by Kinara Skin Care, LLC.; Submitted by Julia Ledyard, Ledyard
      Qvistgaard
    - RE9 Advanced by Arbonne; Submitted by Fusion Packaging
    - The Socializer by Elizabeth Grant International; Submitted by Elizabeth
      Grant International

    GREEN PACKAGING
    - Lamik Beauty Collection by Lamik Beauty; Submitted by Alliance
    - Light Elements Shaping Wax and Texturizing Crème by Aveda; Submitted by
      The Estee Lauder Companies
    - Pure Shea Butter by Shea Radiance; Submitted by Chicago Paper Tube &
      Can
    - Spongelle Duets Small Necessities by Spongeables; Submitted by
      Spongeables, LLC

The HBA IPDA Category Winners and Grand Award will be announced on
Tuesday afternoon, September 28th in the HBA IPDA Showcase (Booth 1006) on
the HBA exhibit floor at the Javits Center. At the HBA IPDA Showcase
attendees will be able to see all the IPDA Finalists up close and personal.
Beauty Packaging (www.beautypackaging.com) and HAPPI
(www.happi.com) magazines are the media sponsors of the HBA IPDA
Awards. The HBA IPDA Reception is sponsored by San-Mar Laboratories, Inc.
(www.sanmarlabs.com) in Booth 911 at HBA Global. To view photos of the
2010 International Package Design Award Finalists go to
www.hbaexpo.com/ipda_awards.

About HBA Global Expo & Conference

HBA Global Expo & Conference (www.hbaexpo.com) is the leading
product development for the entire beauty community including skin care,
cosmetics, fragrance, personal care and well-being industries. For three days
the top brand manufacturers from mass to prestige, as well as independent and
niche beauty companies will gather to learn about industry trends and
discover new products from the world's leading suppliers. The HBA educational
conference is renowned for providing an unparalleled look at both the
marketing and technical drivers in the health and beauty space and provides
proven strategies for business growth. Co-located with HBA will be The Spa &
Resort/Medical Aesthetics Expo showcasing the convergence of the traditional
and medical segments of the spa and resort industry.

More information on HBA Global Expo & Conference, taking place September
28-30, 2010 at the Jacob Javits Convention Center and to connect on Facebook
(www.facebook.com/pages/HBA-Global-Expo-and-Conference/309356259815),
Linked In (www.linkedin.com/groups?about=&gid=1856844) and Twitter
(twitter.com/hba_events) go to www.hbaexpo.com.

Annie Scully, +1-845-368-0608, ascully at hbaexpo.com