HP Collaborates With Rossignol to Deliver Notebooks That Let You Express Your Style on and off the Slopes
By Hp And Rossignol, PRNEThursday, December 9, 2010
GENEVA, December 10, 2010 - HP today announced the launch of two limited edition notebooks developed
with Rossignol, (www.rossignol.com/) the mountain lifestyle brand
especially for snow sports fans. Part of a truly integrated design
experience, spanning skiwear and technology, these products have been created
for those who want to express their sense of style and have unlimited
entertainment at their fingertips. The HP Pavilion dv6 Rossignol edition
notebooks (www.hp.com/eur/rossignol/) complement the Attraxion VIII
Echo for women, and the Freeride S7 for men, Rossignol skis and accessories
to create the ultimate stylish technology for mountain lifestyle fanatics.
Each notebook comes with exclusive content and a complementing notebook
sleeve.
High-quality materials create a simple, clean look that seamlessly fits
into the lives of style conscious consumers. The HP Pavilion dv6 Rossignol
edition notebook PCs can also be customised with a choice of exclusive
wallpapers, designed by Rossignol.
Jean-Pierre LeCalvez, vice-president, marketing, HP Personal Systems
Group, EMEA, said: "Winter sports fans are looking for new ways to express
their style and make a statement. Performance technology sits at the heart of
the snow sports lifestyle, so it's logical to extend the Rossignol design
ethos to the new HP Pavilion dv6 Rossignol edition. It delivers great design
and reliable performance with software to help share experiences and stay
connected."
The Rossignol skis have been developed with a strong environmental ethos,
therefore, the team have ensured that the notebook's packaging is printed
with soy/water based inks and made with recycled materials. Further
accessories are available to complement the notebooks including optical mice,
long life battery and HP stereo headsets.
Yann Laphin, Rossignol Group International Communication Director, said:
"For all winter sports enthusiasts, Rossignol is the true legendary brand. We
share common values with HP such as technological leadership and a passion
for innovation. This year we've taken our partnership a step further and
co-created the striking new HP Pavilion dv6 Rossignol edition notebooks. A
perfect accessory to our ski collection, stylish without compromising on
quality or performance, we're confident these notebooks will be on many of
our customers' wish-lists this season."
Price and availability - The Pavilion dv6 Rossignol edition notebooks will be available from mid January 2010 starting at EUR699. - Visit hp.com/eur/rossignol for more information
About HP
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technology company, HP brings together a portfolio that spans printing,
personal computing, software, services and IT infrastructure to solve
customer problems. More information about HP (NYSE: HPQ) is available at
www.hp.com/.
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Editorial Contacts: Manuel Linnig, HP, +41(22)780-41-40, manuel.linnig at hp.com; George Leney, Edelman, +44(0)20-3047-4073, George.leney at edelman.com; Hewlett-Packard Europe, 150 Route du Nant-d'Avril, CH-1217 Meyrin 2, Geneva, Switzerland
Tags: December 10, Geneva, Hp And Rossignol, Switzerland