IBM Introduces New Services for Communications Service Providers to Build High Quality Multi-Play Networks

BARCELONA, Spain, February 15, 2011 - Mobile World Congress — IBM (NYSE: IBM) today announced new services for
mobile operators, Internet Service Providers (ISPs), communication service
providers and cable companies transforming their network infrastructures to
address exploding data demands while launching their next generation voice,
video, data and mobile services.

(Logo: photos.prnewswire.com/prnh/20090416/IBMLOGO )

With a crowded marketplace and increased price volatility, subscribers
expect their providers to offer the latest cutting edge services - and
furthermore, they expect superior quality of service, security and
reliability. To compete, communications service providers need data and
application aware networks that support new innovative consumer services and
the ability to support advanced analytics in their network to ensure high
quality and reduced costs.

IBM's Communications Service Provider Network Infrastructure Services
tackles the challenges in building advanced networks by enabling providers to
develop new revenue generating services while controlling costs. More
specifically, IBM's services provide the professional services for solution
planning, migration, architecture, detailed design, project planning,
deployment, and end-to-end multi-vendor infrastructures.

Major French communication service provider, Bouygues Telecom, worked
with IBM to consolidate its multiple networks — voice, data, TV and mobile
– into one high end multi-vendor backbone with advanced policy control
features to support quadruple play. This solution gives Bouygues Telecom the
agility needed for their daily operations and provides to their consumers a
higher level of quality and availability with dynamic network backup.

"IBM delivered Bouygues Telecom an end to end network solution by
providing services from high level design to daily maintenance," said Jean
Paul Arzel, Network Director, Bouygues Telecom. They worked with us to
integrate solutions from third-parties such as BootEdge from ActivNetworks to
compress and optimize data traffic over 3G to save bandwidth. Their
understanding of our constantly evolving industry and the unique challenges
we face has been key to the success of the project."

"We have built worldwide expertise based on nearly a decade of helping
clients build next generation network infrastructures and new services," said
Laurence, Guihard-Joly, VP, Integrated Communications & Security Services,
IBM. "This portfolio is the result of that experience and our ongoing
investments in new solution capabilities such as mobile broadband, video
distribution, cloud and the service assurance monitoring infrastructure that
is the foundation for deploying the advanced analytics required by our
clients."

IBM works with the top 1,000 communications service providers worldwide,
including all 20 of the largest global providers.

For more information about IBM Integrated Communications Services, please
visit: https://www-935.ibm.com/services/us/index.wss/itservice/gn/a1000412

    For more information:

    Steve Tomasco
    IBM Media Relations
    +1-917-687-4588
    stomasc@us.ibm.com

Steve Tomasco, IBM Media Relations, +1-917-687-4588, stomasc at us.ibm.com