Telecom New Zealand Extends and Expands Relationship with Brightstar

By Brightstar Corp., PRNE
Monday, February 14, 2011

Brightstar NZ Signed to a New, Three-Year Supply Chain Contract with Telecom New Zealand

MIAMI and AUCKLAND, New Zealand, February 15, 2011 - Brightstar, a global leader in services and solutions for the wireless
industry, announced today that it has signed a new, three-year supply chain
agreement with Telecom New Zealand Ltd, New Zealand's largest
telecommunications service provider, to provide supply chain services for all
mobile, broadband and fixed line products.

As part of the agreement, which extends the three-year relationship
between the two companies, Brightstar NZ will continue to provide a total
supply chain management and optimisation solution for Telecom, including
device ranging and portfolio management, strategic sourcing, inventory
management, warehousing, distribution and channel training. The new agreement
also expands Brightstar's service provision to include direct fulfillment
solutions for Telecom's Gen-i business unit.

"Since 2008, our best-in-class supply chain optimization processes and
solutions for Telecom have delivered significant cost savings, increased
revenues and evolved the customer channel experience," said Jamie Cormack,
General Manager, Brightstar New Zealand. "We will continue to work together
with Telecom to achieve even greater returns and standards of customer
service, including a step-change in the Gen-i customer experience."

"Telecom is continually looking at ways to drive efficiencies across our
supply chain through greater consolidation, while improving quality and
service outcomes," said Alan Gourdie, CEO Telecom Retail. "Brightstar has
proven its unique position as a truly end to end supply chain solution
provider that delivers enhanced product availability, reduced time to market
and innovative reporting in support of Telecom's market objectives."

Notes to editors

The three year Brightstar contract to provide supply chain optimisation
services to Telecom NZ was awarded following Telecom NZ's Vision2013 review
of all outsource providers. The contract is effective from 01 January 2011
until 31 December 2013, and is expected to deliver annual savings to Telecom
NZ through supply chain added value and operational cost reduction of
approximately NZD$4 million.

About Brightstar Corp.

Brightstar is a multi-billion dollar global services company providing
solutions to Manufacturers, Operators, Retailers, and Enterprises serving the
telecommunications industry. With sales and distribution facilities on six
continents, Brightstar offers its customers the largest global reach,
enabling the right product to be in the right place, at the right time. For
more information on Brightstar, please visit

Michele M. Merrell, Brightstar Corp., michele.merrell at, +1-305-921-1484, Twitter: at brightstar, YouTube: BrightstarCorp

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