IndiaMART.com Empowers SMEs With Low-cost ICT Solutions

NEW DELHI, June 17, 2010 -

    - IndiaMART.com to Organize Conference on 'Free for SMEs' in Association
      With IAMAI



    - First-of-its-kind Exchange of Ideas on Free and Low-cost ICT Solutions
      for SMEs

    - Aimed at Enhancing Efficiency & Productivity of Small Businesses

    - Focus on Unlocking Potential of Internet-enabled Computer for SMEs

Aspiring to enable the Small and Medium Enterprises (SMEs) harness the
power of Information and Communication Technology (ICT), India's largest
online B2B marketplace, IndiaMART.com, joins hands with the Internet & Mobile
Association of India (IAMAI) to present a first-of-its-kind conference 'Free
for SMEs' which would lay thrust on cost-effective ICT applications and
services. For the first time ever, a conference would enable exchange of
ideas over various ICT solutions that are available freely but yet not
leveraged by SMEs. These specialized ICT solutions can ease and streamline
different aspects of SME business viz. Accounting, Human Resource, Business
Communications, Sales & Marketing, among others. In its second year, the
pacesetting conference is slated to be held on 6th July, 2010 in New Delhi.

Emphasizing on the urgent need to make SMEs aware of the ICT solutions,
Mr. Dinesh Agarwal, Founder and CEO, IndiaMART.com, said, "Convergence of
Information and Communication Technology has catalyzed business opportunities
across geographies. However, Indian SMEs are still to leverage the benefits
of ICT. We, at IndiaMART.com, have always been professing the growing need of
technology usage by the SMEs in order to eliminate the barriers of distance,
time and cost, etc. I am certain that this conference would provide an
insight to the SMEs who would be able to explore the ICT world and dig out
cost-effective solutions. These would not only help them manage their
day-to-day operations efficiently but also grow their business immensely and
boost profits. We certainly cherish our association with IAMAI for this
conference."

IAMAI, the nodal body of India's internet and mobile industry, has also
been playing a role of a benefactor for the SMEs in the segment. Sharing a
perspective on 'Free for SMEs', IAMAI President Dr. Subho Ray, said, "This
conference is an outcome of a well-thought of strategy to benefit the entire
SME sector and their business functions across the value chain. Given the
fact that ICT usage by the SMEs is still at a nascent stage in India, it
becomes pivotal to host such a platform to create awareness amongst the SMEs
about the readily available low-cost ICT tools and services. We are delighted
to partner with IndiaMART.com for the conference and together aim to spur
growth in the sector through such initiatives."

Providing his insight on the potential of ICT for SMEs' business
functions especially Marketing, Mr. Arun Tyagi, General Manager - Marketing,
IndiaMART.com, said, "Until recently, majority of SMEs were unaware of the
advantages of ICT tools. In this conference, the focus would be to unlock the
power of an Internet-enabled computer for the SMEs. It would further enable
them to establish their marketing efforts through a digital presence for free
or at a minimal cost."

ICT usage is imperative for seamless business operations. Thus, the
'Free for SMEs' conference would elaborate on the ICT applications and tools
which are economical and effective for different business divisions,
resulting into higher efficiency and productivity of SMEs. The conference
would have eminent speakers including thought leaders, entrepreneurs, etc.
deliberate on the subject. IAMAI has started an aggressive drive to recruit
start-ups as members. It is a part of their long-term strategy to include all
stake-holders in the digital space such as telecom operators, venture funds,
ISPs in addition to its existing constituency of online and mobile value
added services companies within its ambit.

IndiaMART.com and IAMAI had organized this first-of-its-kind conference
'ICT for SMEs' last year as well to focus on technology-driven growth avenues
for the SME sector. The hugely successful conference was attended by over 300
stakeholders from the ICT and SME sector. The distinguished guests had
applauded the conference for the thoughtful theme selection and fillip
intended for the SMEs through the same. This year too, the conference shall
synergise ways for SMEs to reach out to a larger base of buyers while running
their business functions optimally.

About IndiaMART.com

IndiaMART.com is India's largest online B2B marketplace connecting global
buyers with suppliers through business directories, online product catalogs,
buy-sell offers, industry specific marketplaces, printed media and trade
shows participation.

Founded in 1996, the company has a presence in over 100 cities pan-India.
With approximately 1000 employees, IndiaMART.com offers an extensive range of
value-added products and services to over 500,000 members and over 5 million
global buyers across industries and verticals.

IndiaMART.com has won numerous awards over the years including Red
Herring 100 Asia & Emerging India and the company has been widely covered
by media such as CNBC, BBC, BusinessMoney, CNN, Businessworld, Economic
Times, Financial Express, etc. Its existing investors include Intel Capital
and Bennett, Coleman & Co. Ltd (Times Group), India's largest print media
group.

For more information, please visit:

www.indiamart.com/press-section/

About IAMAI

The Internet & Mobile Association of India (IAMAI) is a
not-for-profit industry body registered under the Societies Act, 1896. Its
mandate is to expand and enhance the online and mobile value added services
sectors. It is dedicated to presenting a unified voice of the businesses it
represents to the government, investors, consumers and other stakeholders.
The association addresses the issues, concerns and challenges of the Internet
and Mobile economy and takes a leading role in its development.

For more information, please visit: www.iamai.in

    Media Contacts:

    IndiaMART.com
    Arun Tyagi
    Marketing & PR
    Mobile: +91-9711003832
    Tel: +91-120-3911000
    Email: pr@indiamart.com

    Internet and Mobile Association of India (IAMAI)

    Kalyan Biswas
    Mobile: +91-9971768811
    Tel: +91-11-46570328
    E-mail: kalyan@iamai.in

Media Contacts: IndiaMART.com, Arun Tyagi, Marketing & PR, Mobile: +91-9711003832, Tel: +91-120-3911000, Email: pr at indiamart.com; Kalyan Biswas, Mobile: +91-9971768811, Tel: +91-11-46570328, E-mail: kalyan at iamai.in