Kate Moss Personal Appearance at Boots for her First Exclusive Fragrance Signing

By Coty Uk Ltd, PRNE
Thursday, November 25, 2010

LONDON, November 26, 2010 - Kate Moss made an exclusive personal appearance at Boots Sedley Place
today to celebrate the launch of her latest fragrance, Vintage Muse.

"We were thrilled to have Kate Moss in Boots today. It was a great
opportunity for our customers to be able to get their Kate Moss Vintage Muse
fragrance signed. Makes for a perfect Christmas gift," said Louise Cummings,
General Manager, Boots.

Kate took time to sign bottles of her fragrance Vintage Muse as well as
meet some of her fragrance fans.

She also personally thanked Boots' top fragrance consultants for their
ongoing support of her fragrance portfolio.

Kate also took time to judge a competition for the best 'Vintage Look'
inspired by Vintage Muse - with the lucky winner winning GBP500 of shopping

Kate Moss' latest fragrance Vintage Muse is an alluring and
elegant fragrance and opens with a sparkle of plum and rhubarb embraced with
a rich addition of blackcurrant. At its heart, radiant blooms of peony,
purple violet and tiger orchid unveil a refined sensuality that is
exquisitely feminine. Finally, the floral tones give way to a velvety
dry-down of white musk, ambergris and a touch of chocolate, enhancing the
fragrance's sophisticated nature.

            Vintage Muse is available in 1,928 Boots nationwide, RRP

About Coty Inc.

Coty was created in Paris in 1904 by François Coty, who is
credited with founding the modern fragrance industry.

Today, Coty Inc. is a recognized leader in global beauty with
annual net sales of nearly $4 billion. Driven by an entrepreneurial spirit,
passion, innovation and creativity, Coty Inc. has developed an unrivaled
portfolio of notable brands and delivers its innovative products to consumers
in 90 markets worldwide.

The Coty Prestige brand portfolio is distributed in prestige
and ultra-prestige stores and includes Baby Phat, Balenciaga, Calvin Klein,
Cerruti, Chloé, Chopard, Davidoff, Home Skin Lab, Jennifer Lopez, Jette Joop,
Jil Sander, JOOP!, Karl Lagerfeld, Kenneth Cole, L.A.M.B. fragrance by Gwen
, La Voce by Renée Fleming, Lancaster, Marc Jacobs, Nautica, Nikos,
Phat Farm, Sarah Jessica Parker, Vera Wang, Vivienne Westwood and Wolfgang

The Coty Beauty brand portfolio is more widely distributed and
includes adidas, Astor, Celine Dion, Chupa Chups, David and Victoria Beckham,
Esprit, Exclamation, GUESS, Halle Berry, Jovan, Kate Moss, Kylie Minogue, La
Cross, Miss Sixty, Miss Sporty, N.Y.C. New York Color, Pierre Cardin[1],
Playboy, Rimmel, Sally Hansen, Shania Twain, Stetson, Tim McGraw, and Tonino

Coty and Puig Fashion and Beauty S.A. have a strategic
partnership for the distribution of the perfume lines of Nina Ricci, Carolina
, Prada, and Paco Rabanne in the United States and Canada.

For additional information about Coty Inc., please visit

1. Not available in North America

Note to Editors:

A picture accompanying this release is available through the PA
Photowire. It can be downloaded from www.pa-mediapoint.press.net or
viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

For press enquires regarding the PA or Kate Moss fragrances please contact amy_betsworth at cotyinc.com +44(0)20-89714145 / lorraine_clough at cotyinc.com +44(0)208-971-1322; For further press information regarding Boots please contact
Essi at Boots Press Office on essi.linderborg at boots.co.uk or +44(0)115-959-239

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