Leak-Proof, Portable Potty Brings a Positive Start to Toilet Training

By Motiontouch, PRNE
Sunday, November 29, 2009

LONDON, November 30 - MotionTouch, an innovative product design and manufacturing
business, has created My Carry Potty - a leak-proof, lightweight, portable
potty - to help toddlers, and their parents, enjoy a better start to toilet
training.

Made of high-quality, easy to clean, durable plastic, the
unique lid, with its special leak-proof seal, means that My Carry Potty is
perfect to use when you're out and about or in the car and there's nowhere to
dispose of the contents!

Launched exclusively through John Lewis stores nationwide, My
Carry Potty is EN71 certified, assembly-free and ready to go. With no
additional bags required it benefits the environment and saves time and
money.

My Carry Potty's colourful, fun appearance and carry handle
ensure it appeals to toddlers who make it their own. It's the only potty a
toddler will ever need and it means life doesn't have to stop when toilet
training begins.

MotionTouch developed My Carry Potty in partnership with their
client, mother of three Amanda Jenner. An embarrassing situation whilst potty
training her eldest inspired Amanda to come up with the idea for this
innovative new product. As is so often the case with toddlers, her son would
only use his only potty, which meant carrying it everywhere in a plastic bag.
When he needed to go in a busy high street Amanda got lots of disapproving
looks as she was left with no choice but to empty the contents of the potty
down the nearest drain. This sparked the idea for a portable potty, which the
toddler can make their own and use at home or out and about.

MotionTouch were tasked with finding a design where
convenience and ease of use were combined within an attractive package that
would appeal to both parent and child. A key design requirement was for the
potty to be leak-proof, so MotionTouch worked through a process of design
evolution to find the perfect plug solution - a combination of a soft silicon
seal bonded to the moulded, hard plastic outer.

My Carry Potty had to appeal to young children and be easy to
use, so MotionTouch applied its expertise in product design for the Parent,
Child and Play sector to every aspect of the project, including the
combination of aesthetics and ergonomics. The colour, look and feel of My
Carry Potty are much more fun and appealing than a regular potty - and the
big red clip keeps it safely sealed and is simple to use so the child can
take an active role in their potty-training.

Henry Powell, Client Director at MotionTouch commented, "The
vision and business acumen of our clients at My Carry Potty means their
inspiration will result in a better experience for other mums. My Carry Potty
is an innovative solution for busy parents who are always on the move,
allowing potty-training to fit into their everyday routine."

Amanda Jenner of My Carry Potty added, "I've designed My Carry
Potty to be the only potty a child will ever need, at home or out and about.
My Carry Potty helps other mums and their children enjoy a better start to
potty training."

For more information visit www.mycarrypotty.co.uk

RRP GBP19.99

My Carry Potty is patent pending

ABOUT MOTIONTOUCH

MotionTouch partners its clients to realise the potential of
great ideas and innovative thinking. Offering a complete range of design and
manufacturing services across the product development cycle - from initial
concept, to prototype and production - MotionTouch tailors its services to
support clients' specific needs. For more information visit
www.motiontouch.com

A pictures accompanying this release is available through the PA
Photowire. It can be downloaded from www.pa-mediapoint.press.net or
viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

Contact: Zoe Powell Media & Communications, Phone: +44(0)7866-639014, Email: zoep at motiontouch.com

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