LightSleeper(R), a Bedside Electronic Sleep Aid is Hotly Tipped to be a Ground-Breaking Solution for Anyone who has Problems Sleeping

LONDON, November 17 - LightSleeper projects a light onto the ceiling in a controlled, circular
motion. Following it with your eyes encourages the mind to relax into a good
night's sleep. It switches off automatically after 30 minutes and can be
reactivated easily by tapping it gently. For the thousands of people who want
a self-help solution, LightSleeper's arrival into the consumer electronics
market will be welcome news.

Research, compiled for the launch, shows that we're crying out for a good
sleep solution in the UK. LightSleeper's research found that a staggering 64%
of us have a bad night's sleep at least once a week, with nearly one in five
having sleep problems every night of the week.

Popular tactics for tackling insomnia include watching TV, using the
computer and playing computer games. But gadget-lovers are being warned to
switch off in good time before bed. Sleep expert Dr Neil Stanley says "Switch
off the TV, computer, mobile phone and iPod at least 45 minutes before you
want to go to sleep; over-stimulating the brain just before bedtime is bad
news."

LightSleeper has been launched by Quincom, a British company with a
passion for developing new products, and has been designed and manufactured
in the UK.

Kate Evans, Quincom's Design Manager, came up with the concept whilst
studying design, when she suffered from insomnia. Kate comments, "I had
terrible problems sleeping. My final year project was to design a solution to
a problem suffered within a 24 hour society. I naturally chose to look into
sleeping habits. I learned that the way the eyes track a book when reading
can be soothing but that reading itself stimulates the mind. I then looked
for a solution that made use of the relaxing eye movement that reading
induces, but without the mind whirring."

When she presented the idea to Quincom, the company quickly identified a
gap in the market and recognised LightSleeper's commercial potential.

LightSleeper is a small, stylish product, currently being sold via
www.lightsleeper.co.uk at GBP125. It will also be available shortly on
www.boots.com

1) For images and samples, please contact the PR team at BOTTLE
PR on lightsleeper@bottlepr.co.uk or call +44-(0)1865-882988

2) For more information on Quincom and the LightSleeper(R)
please visit www.quincom.co.uk and www.lightsleeper.co.uk

For images and samples, please contact the PR team at BOTTLE PR on lightsleeper at bottlepr.co.uk or call +44-(0)1865-882988. ) For more information on Quincom and the LightSleeper(R) please visit www.quincom.co.uk and www.lightsleeper.co.uk